Channel Owner

hace 3 semanas


Xico, México Grupo Financiero Actinver A tiempo completo

CHANNEL OWNER – GRUPO FINANCIERO ACTINVEREn Grupo Financiero Actinver buscamos un Channel Owner que participe en la estrategia, operación y evolución de nuestros canales digitales, enfocado en maximizar la adquisición, conversión, rentabilidad y experiencia del cliente dentro del ecosistema financiero.Principales responsabilidades:Definir, ejecutar y evolucionar la estrategia integral de canales digitales alineada a los objetivos de negocio, rentabilidad y experiencia del cliente.Gestionar el ciclo completo del canal: adquisición, activación y retención.Analizar embudos de conversión, métricas de desempeño, comportamiento de usuarios y KPIs para identificar oportunidades de optimización continua.Coordinar equipos multidisciplinarios y proveedores tecnológicos.Impulsar iniciativas de innovación, automatización y mejora de experiencia digital.Requisitos:Ingeniería industrial, mecatrónica, licenciatura en administración o afín.3 años de experiencia como Channel Owner, Product Owner, Digital Manager o roles similares en banca, fintech o retail digital.Experiencia en:Estrategia de canales digitalesGestión de producto digitalOptimización de conversión (CRO)Manejo de analítica digital: Google Analytics, Power BI u otros y metodologías Ágiles (Scrum, Kanban).Uso de Jira, Confluence.Conocimiento de:Ecosistema financiero digitalProductos bancarios digitalesHistorias de usuario.Habilidades:Liderazgo estratégico y visión de negocioPensamiento analítico orientado a datosGestión avanzada de proyectos y priorización de backlogComunicación efectiva con equipos técnicos y de negocioInnovación en experiencia de cliente digitalBeneficios:Sueldo altamente competitivoContratación directa por la empresaPrestaciones superiores a las de ley:Aguinaldo de 30 díasBono anual por desempeñoSeguro de Gastos Médicos MayoresSeguro de VidaPlan privado de pensionesFondo y Caja de AhorroCréditos para colaboradores con tasas preferencialesRecuerda que al dar clic en POSTULARME deberás completar tus evaluaciones en tu página de candidato. La postulación estará completa una vez que termines todas las evaluaciones


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