Lead, Performance Marketing Manager, TV
hace 3 semanas
Lead, Performance Marketing Manager, TV & Audio Americas • Remote • Senior About the role Join Shopify's Growth team, where diverse backgrounds and skill sets converge to drive significant business growth. We value creativity, collaboration, and strong, capable teams. We have a cutting-edge, expanding Audio and TV marketing program with high business impact & visibility, global impact, and wide-open opportunity for growth. You will work closely with your peers in Data Science, Creative & Product to drive marketing innovation and experimentation. This role will require you to build strong relationships and partnerships with teams of different disciplines, in many regions and at all levels. Responsibilities Acting as the POC for channel expansion and optimization across internal stakeholders and external partners such as media buying agencies, creative agencies and measurement partners. Driving new, high-value merchants to the Shopify platform within our efficiency targets globally and coordinating with the other elements of our audio and TV strategy including broadcast, podcast and streaming. Developing a deep understanding of marketing trends and opportunities across our priority regions (Americas, Europe, Asia and Australia) to feed program strategy, program expansion and increased performance. Leveraging marketing tech and automation to scale our program, collaborating with our engineering, data science teams and MarTech colleagues. Formulating and executing experiments across the marketing funnel that drive exponential growth for Shopify and ensure we understand the incremental impact of our program. Proactively communicating the progress and financial health of the program across the organization as an individual contributor and representative of the team. Qualifications A successful track record in managing direct response campaigns using broad reach mediums. Experience building full funnel programs that meet efficiency targets including measurement, creative and tactic level strategy for all parts of the funnel- from direct response to audience reach and beyond. Ability to analyze raw data and develop actionable insights related to marketing activity. Understanding of basic statistics and mathematical modeling concepts such as statistical significance, standard deviations, hypothesis testing, and regression analysis. Data visualization skills and the ability to translate complex data concepts into actionable insights. Strong experience with analytics tools such as Excel, Google Sheets, Mode, Tableau, SQL queries and Google Analytics. Excellent leadership and communication skills, capable of motivating and guiding teams inside Shopify and our external partners. Ability to thrive in a fast paced environment and have the ability to navigate through ambiguity and work with minimal guidance. #J-18808-Ljbffr
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Performance Marketing Lead
hace 2 semanas
Cuajimalpa de Morelos, Ciudad de México Peibo Fintech A tiempo completoPerformance Marketing Lead — Salesforce Expert ¿Te apasiona liderar estrategias de adquisición digital end-to-end y convertir datos en crecimiento real? Esta oportunidad es para alguien que combine visión estratégica, ejecución impecable y dominio de Salesforce Marketing Cloud . Tu misión Liderar la estrategia multicanal de performance y lifecycle...
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Performance Marketing Lead
hace 2 semanas
Cuajimalpa de Morelos, México Peibo Fintech A tiempo completoPerformance Marketing Lead — Salesforce Expert ¿Te apasiona liderar estrategias de adquisición digital end-to-end y convertir datos en crecimiento real? Esta oportunidad es para alguien que combine visión estratégica, ejecución impecable y dominio de Salesforce Marketing Cloud. Tu misión Liderar la estrategia multicanal de performance y lifecycle...
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Performance Marketing Lead
hace 2 semanas
Cuajimalpa de Morelos, México Peibo Fintech A tiempo completoPerformance Marketing Lead — Salesforce Expert ¿Te apasiona liderar estrategias de adquisición digital end-to-end y convertir datos en crecimiento real? Esta oportunidad es para alguien que combine visión estratégica, ejecución impecable y dominio de Salesforce Marketing Cloud . Tu misión Liderar la estrategia multicanal de performance y lifecycle...
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Performance Marketing Lead
hace 4 semanas
Ciudad de México INTEGRATED MANAGEMENT SERVICES MEXICO A tiempo completo**About Us. **Join the NOVACARD Ambitious team, a groundbreaking fintech startup backed by Digital Finance, an international investment holding. We’re introducing Mexico’s first interest-free credit card, reshaping credit management in the country. We're seeking a Digital Performance Marketing Manager to lead and execute our digital performance strategy,...
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Performance Marketing Lead
hace 3 días
Ciudad de México, CDMX INTEGRATED MANAGEMENT SERVICES MEXICO A tiempo completo**About Us. **Join the NOVACARD Ambitious team, a groundbreaking fintech startup backed by Digital Finance, an international investment holding. We’re introducing Mexico’s first interest-free credit card, reshaping credit management in the country. We're seeking a Digital Performance Marketing Manager to lead and execute our digital performance strategy,...
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Performance Marketing Lead
hace 2 semanas
Cuajimalpa de Morelos, México Peibo Fintech A tiempo completoPerformance Marketing Lead — Salesforce Expert¿Te apasiona liderar estrategias de adquisición digital end-to-end y convertir datos en crecimiento real? Esta oportunidad es para alguien que combine visión estratégica, ejecución impecable y dominio de Salesforce Marketing Cloud.Tu misión Liderar la estrategia multicanal de performance y lifecycle...
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Performance Marketing Lead
hace 1 semana
Ciudad de México General Motors A tiempo completoHybrid: This position requires to work 3 days on site 2 days at home remote on a full-time basis **Performance Marketing &**Data-Driven Decision-Making** - Assist in designing, documenting, and executing performance marketing strategies that deliver measurable results. - In partnership with centralized marketing intelligence team, use and interpret analytics...
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Performance Media Manager
hace 4 semanas
Ciudad de México Roku A tiempo completo**Teamwork makes the stream work.**:**Roku is changing how the world watches TV**:Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect...
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Performance Marketing Lead
hace 1 día
Ciudad de México OHS, S DE R.L. DE C.V. A tiempo completo**Sobre la Empresa**Es una Startup que esta revolucionando el sector de la **salud en en México y Latinoamérica.**Trabaja para transformar tu salud a través de la **tecnología** haciendo que el manejo de la **diabetes y obesidad sea accesible, efectivo y se integre al día a día.**Asegurando que todos tengan acceso a servicios médicos excepcionales....
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Performance Marketing Lead
hace 1 día
Ciudad de México OHS, S DE R.L. DE C.V. A tiempo completo**Sobre la Empresa** Es una Startup que esta revolucionando el sector de la **salud en en México y Latinoamérica.** Trabaja para transformar tu salud a través de la **tecnología** haciendo que el manejo de la **diabetes y obesidad sea accesible, efectivo y se integre al día a día.** Asegurando que todos tengan acceso a servicios médicos...
