Strategic Marketing Manager – LATAM

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Job Function Marketing Job Sub Function Product Management Job Category Professional All Job Posting Locations Bogotá, Distrito Capital, Colombia; Mexico City, Mexico; São Paulo, Brazil Job Description About Innovative Medicine Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science‑based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow. Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way. Role Purpose The Strategic Marketing Manager will lead the commercial and strategic marketing efforts for Established Products across LATAM, working closely with regional and global cross‑functional teams (Medical Affairs, Regulatory, Market Access, HCC, Legal, BT, COEs, etc.). This role acts as a subject matter expert, ensuring local market needs are represented in global forums, integrated into global strategies, and translated into strong, consistent execution across markets. It is a high‑visibility role with significant autonomy and strategic influence, driving key projects that strengthen operational excellence, portfolio performance and lifecycle management across the Immunology and Hematology portfolios. Locations: Bogotá, São Paulo, or Mexico City (No relocation support)Travel: ~15% (Domestic & International)Portfolio: Immunology & Hematology (Established Products: Simponi, Stelara) Key Responsibilities Lead the regional portfolio strategy, including LRFP Briefing Books, forecasting support, and Brand Plans under a unified “ONE VOICE” approach. Coordinate and lead cross‑functional regional teams and actively represent LATAM in global forums. Manage monthly updates of the Global Launch Dashboard and Regional Dashboard, monitoring KPIs and facilitating bi‑monthly performance discussions with CVTs. Develop and update strategic content, including message platforms, value excellence materials, and competitive landscape analysis. Ensure effective planning, budgeting, and execution of regional deliverables, maintaining high quality and alignment with strategic timelines. Analyze market insights and industry trends to inform regional strategies and drive strong decision‑making. Lead omnichannel and lifecycle management initiatives to maximize brand impact and portfolio performance. Role Requirements Education Bachelor’s degree (required). Preferred: Marketing or Management. Experience At least 5 years of experience in pharmaceutical industry. Experience in omnichannel marketing, digital strategy, and local execution. Experience working with cross‑functional stakeholders (preferred). Knowledge of Immunology and/or Hematology therapeutic areas (preferred). Experience in strategic consulting (a plus). Skills & Competencies Required Fluent English. Business and financial acumen. Critical and structured thinking. Excellent storytelling and communication skills. Preferred Spanish or Portuguese proficiency. Leadership through influence and strong stakeholder engagement skills. Prioritization, autonomy, and accountability. Experience working in local execution environments. #J-18808-Ljbffr