Marketing Specialist
hace 3 semanas
OverviewThe client is a well-established security and executive protection services provider expanding after nine years of referral-driven success.They are launching a full rebrand, building new social media accounts, and developing a new website—and they need a Marketing Specialist who can lead this transformation.Key ResponsibilitiesLead launch and growth of new social media accounts (LinkedIn, Instagram, Facebook) with consistent, engaging contentDevelop and execute digital strategies focused on conversions, inbound inquiries, and measurable business resultsProduce bilingual English / Spanish content tailored to the security services marketCreate campaigns that combine storytelling, brand trust, and clear valueEstablish a content calendar, posting rhythm, and brand communication guidelinesBuild multi-step campaigns integrating social media, email, and CRM follow-upsAnalyze performance using platform insights and Google Analytics; propose actionable optimizationsPartner with leadership, sales, and operations to ensure marketing aligns with growth and revenue goalsSupport rebranding efforts and collaborate with the website developer to maintain consistent messagingWhat We're Looking For3+ years of experience in digital marketing or social media (B2B or service-based preferred)Bilingual: English (C1) and SpanishExceptional content creation skills—writing, visuals, short-form videoExperience launching or rebuilding accounts and driving early-stage growthStrong understanding of lead generation, funnel building, and campaign KPIsFamiliarity with analytics tools including Google Analytics and platform-native insightsComfortable working across marketing + sales workflows to drive conversionsHighly proactive, self-directed, and enthusiastic about new ideas and testing approachesInterest or experience in security, protection services, or similar industries is a plusExperience building integrated social + email + storytelling campaigns is valuableWhy This Role Stands OutBuild the brand's entire digital presence from zeroDirectly influence business growth by generating inbound calls and leadsOwn strategy and execution—your ideas will actually be implementedContribute to a rebranding and expansion phase happening right nowHelp shape how the company communicates trust, protection, and valueCollaborate closely with leadership and play a key role in growth planningSeniority levelMid-Senior levelEmployment typeFull-timeJob functionMarketing, Strategy / Planning, and Business DevelopmentIndustriesSecurity and Investigations, Marketing Services, and Public Safety#J-*****-Ljbffr
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