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hace 3 semanas

Xico, México Vintti A tiempo completo

Marketing Analyst – VinttiWe are seeking a highly motivated and analytical Marketing Analyst to join our dynamic team.This role is pivotal in supporting our marketing efforts, focusing on data-driven insights and strategic recommendations to optimize our advertising campaigns.The candidate will work closely with various departments to drive growth and enhance our marketing strategies.ResponsibilitiesConduct detailed analysis of marketing campaigns, including ad copy, bids, budgets, and audience segmentation.Prepare and present reports and recommendations for client meetings.Develop and manage dashboards for tracking performance metrics.Collaborate with the internal team to identify key actions and recommendations for client strategies.Engage in keyword research, ad copywriting, and creation of new ads and assets.Configure and analyze split tests and A/B tests.Manage and execute a backlog and roadmap for client projects.Qualifications3 to 5 years of experience in a B2C or B2B customer acquisition role.Strong analytical skills with high attention to detail.Proficient in using Google Ads Manager, Meta Business Manager, Google Merchant Center, LinkedIn, and Google Sheets.Bachelor's degree in a relevant field.Hands-on experience with search, shopping, and paid social marketing.Ability to work autonomously and maintain accountability.Nice to Have: Experience in both agency and in-house marketing roles.Background in finance or a related analytical field.Familiarity with Asana for project management.Google Ads certifications.Ability to tell stories with data and present quantitative changes effectively.Seniority level: Mid-Senior levelEmployment type: Full-timeJob function: Marketing and SalesIndustries: Staffing and RecruitingLocation: Mexico City Metropolitan Area#J-*****-Ljbffr

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