Marketing Coordinator

hace 2 semanas


Tlahuac, México PPG Industries A tiempo completo

As a **Regional Marketing Coordinator**, you will manage the region's marketing plans according to the needs of the local market, through actions focused on the brand, increase in store transactions, increase in items per ticket and average ticket on sale. You will report to the Marketing coordinator in charge.

**Key Responsibilities**
- Understanding of places, market, consumer, brand, POS and competition.
- Reports and monitoring of regional promotions.
- Sales scenario process for parameterization of regional campaigns.
- Monitor visits of monthly work plans at the dealerships.
- Promotional plans focused via Club Comex / Loyalty Plan (Trades, Individuals and Professionals).
- Administer the shared advertising fund of each Concessionaire. Advertising budget.
- Creation and preparation of briefs for regional campaigns (Print, Audio, Digital, Videos, Animations, Comex TV, Club Comex)
- Analyze local related data (promotions, prices, local media, shopping experience, etc.)
- Develop the correct Media Plan according to the potential of each of the places considering local media.
- Advanced Office Tools Management.
- Numerical analysis.
- Knowledge and management of agencies.

**Qualifications**
- Professional degree in Marketing, Administration or Communication.
- Experience of 3 to 5 years in a similar position (Marketing Coordinator or Marketing Analyst).
- Trade marketing experience.
- Residence in the location of performance.
- Intermediate/advanced level of English.

Benefits included will be discussed with you by your recruiter during the hiring process, like medical benefits, life insurance and more.

**About us**:
**PPG: WE PROTECT AND BEAUTIFY THE WORLD**

**The PPG Way: We partner with customers to create mutual value. We are "One PPG" to the world. We trust our people every day, in every way. We make it happen. We run it like we manage it. We do better today than yesterday - everyday.



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