Marketing Lead, Employer Brand

hace 2 semanas

Guadalajara, México Koch Global Services A tiempo completo

**Your Job**
You will play a key role in driving strategies to help attract and engage contribution motivated individuals across Koch companies in Latin America with heightened focus on Mexico. You are comfortable taking risks. You are a creator. You are a storyteller at your core, with a passion for helping contribution motivated people find great careers. You are comfortable turning uncertainty into bold ideas with a positive attitude and you deliver outcomes by creatively using marketing channels. You have a passion for connecting people to our purpose, bringing our culture to life and sharing our story with current and future employees. Most importantly, you combine research, ideation, experimentation, and execution to strategically lead and shape marketing strategies, ensuring we meet our hiring goals.

**Our Team**

**What You Will Do**
- Build partnerships with internal (HR, recruiting, site leaders, Koch communications, and business communications teams) and external (creative agencies, job boards) stakeholders, prioritizing work to deliver the greatest value.
- Analyze and report on recruitment marketing metrics to understand effectiveness of campaigns, identify areas for improvement, and inform future strategies.
- Keep up-to-date with recruitment marketing trends and technologies to ensure the organization remains competitive in the market.

**Who You Are (Basic Qualifications)**
- Proven experience in marketing, employer branding, or related field with the ability to think critically about the competitive landscape and develop effective marketing strategies.
- Creative and innovative, develops ideas and concepts to differentiate the brand and capture the attention of the target audience and is willing to experiment with new approaches.
- Expertise in digital marketing channels (such as social media), content marketing and SEO. Understands the latest technologies and trends in digital marketing and is able to leverage them to drive growth and engagement.
- Experience in social media and job board content planning, calendar development and company review management. (Glassdoor, Indeed, LinkedIn)

**What Will Put You Ahead**
- Excellent verbal and written communication skills with ability to articulate marketing strategies, vision, and goals to stakeholders across the organization. Proficient in English and Spanish.
- Strong analytical skills, experience using data and insights to understand effectiveness and make data-driven decisions.
- Collaborative and able to work with cross-functional teams andbuild relationships with external partners.

**Who We Are**

As a Koch company, Koch Global Services (KGS) creates solutions spanning technology, human resources, finance, project management and anything else our businesses need. With locations in India, Mexico, Poland and the United States, our employees have the opportunity to make a global impact.

At Koch, employees are empowered to do what they do best to make life better. Learn how our business philosophy helps employees unleash their potential while creating value for themselves and the company.

At Koch, employees are empowered to do what they do best to make life better. Learn how our business philosophy helps employees unleash their potential while creating value for themselves and the company.

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