Shopper Mkt Lf Expos Analyst

hace 2 semanas

Miguel Hidalgo, México PepsiCo A tiempo completo

Overview:
**We Are PepsiCo**

Join PepsiCo and dare to transform We are the perfect place for curious people, thinkers and change agents. From leadership to front lines, we're excited about the future and working together to make the world a better place.

Being part of PepsiCo means being part of one of the largest food and beverage companies in the world, with our iconic brands consumed more than a billion times a day in more than 200 countries. In PepsiCo Mexico is one of the most important consumer products companies in the country. Our product portfolio, which includes 22 of the world's most iconic brands, such as Sabritas, Gamesa, Quaker, Pepsi, Gatorade and Sonrics, has been a part of Mexican homes for more than 116 years.

A career at PepsiCo means working in a culture where all people are welcome. Here, you can dare to be you. No matter who you are, where you're from, or who you love, you can always influence the people around you and make a positive impact in the world.

**Know a little more**:PepsiCoJobs

Join PepsiCo, dare to transform.

**Responsibilities**:
**The Opportunity**
- Align and leverage PMF expos agenda based on categories priorities with special focus in expos of clients
- Accelerate sell out in POS with diferentes Shopper MKT strategires for the cash & carry & clubes
- Ensure vendor’s execution (10) in time and form
- Align and Support commercial capabilities, playbooks and evolve shopper marketing activation impact
- Coordinate the expos logistics (50 expos per year) according to LFM Calendar and sales objective per client
- Align and development of strategies to execute seasonalities calendar for the Cash & carry & clubes agenda
- Connect Brands Big Ideas communication from the consumer to the point of sales to enable Omni-Channel Activations.
- Align categories acceleration vision, strategy, growth drivers and trade platforms for LFM
- Align and support in Ecommerce agenda based on SSC LFM

**Your Impact**

**As Shopper Mkt LF Expos Analyst,**
**your functions would consist of **
- Accelerate sell out in POS with diferentes strategies based on path to purchase and insights
- Support CCC on categories acceleration vision, strategy, growth drivers (fishbone) and trade platforms for PMF.
- Improve pilot test activations (technology, activities, items, surveys, AI, etc ) in expos to prove the efficiency and impact in other channels
- Develop insights based innovation shopper activation guidelines
- Take decisions based on data
- Connect Brands Big Ideas communication from the consumer to the expo, event of client and shopper mkt seasonalities

Qualifications:
**Who Are We Looking For?**
- Functional Experience 2 years minimum: commercial experience / trade marketing / marketing
- Trade Marketing / Commercial Drive / Promos / shopper marketing / catman / insights
- Marketing / Shopper Insights
- Language: 100% Spanish & English
- Suppliers & budget management
- Connection Skills
- Presentation skills
- Speaking skills
- People skills
- Shopper knowledge interest
- Active Listenning
- Resilience
- Effective organization
- Budget controls
- Suppliers management

**What can you expect from us**:

- Opportunities to learn and develop every day through a wide range of programs.
- Internal digital platforms that promote self-learning.
- Development programs according to Leadership skills.
- Specialized training according to the role.
- Learning experiences with internal and external providers.
- We love to celebrate success, which is why we have recognition programs for seniority, behavior, leadership, moments of life, among others.
- Financial wellness programs that will help you reach your goals in all stages of life.
- A flexibility program that will allow you to balance your personal and work life, adapting your working day to your lifestyle.
- And because your family is also important to us, they can also enjoy benefits such as our Wellness Line, thousands of Agreements and Discounts, Scholarship programs for your children, Aid Plans for different moments of life, among others.

We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We respect and value diversity as a work force and innovation for the organization.

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