Webinar Production Specialist

hace 2 semanas

Ciudad de México Rockwell Automation A tiempo completo

Rockwell Automation is a global technology leader focused on helping the world’s manufacturers be more productive, sustainable, and agile. With more than 28,000 employees who make the world better every day, we know we have something special. Behind our customers - amazing companies that help feed the world, provide life-saving medicine on a global scale, and focus on clean water and green mobility - our people are energized problem solvers that take pride in how the work we do changes the world for the better.

We welcome all makers, forward thinkers, and problem solvers who are looking for a place to do their best work. And if that’s you we would love to have you join us

**Job Description**:
Webinar Production Specialist - Job Description

Responsible for the coordination and production of Rockwell Automation’s webinar activation, which critical for generating awareness and engagement from our target markets. We are seeking a passionate webinar production specialist to help execute our webinar and meetings.

The key outputs of this role include:

- Working with stakeholders, program managers and speakers to deliver an active annual webinar program.
- Stakeholder and speaker liaison
- Set up and delivery of live and semi live webinars to high production standards
- Optimizing webinar content to enhance the On Demand experience

Role Name

Webinar Production Specialist

Reports to

Head of Global Marketing Operations

Key Stakeholders
- Global Marketing Operations
- Global ABM Specialist
- Global Commercial Marketing Manager
- Content Marketing Managers/general stakeholders

Role Purpose

The Marketing Operations team at Rockwell Automation is looking a Webinar Production Specialist who is an expert in the set-up, production and delivery of webinars. This person will be setting up webinars on the platform (Notified), organizing and carrying out dry runs as well as the broadcast of both live and semi-live webinars.

This role will be responsible for supporting and expanding the implementation of our global campaigns and programs delivering engagement, leads through awareness of Rockwell products and services globally.

Key Responsibilities
- Liaising with stakeholders and speakers to organize dry runs and schedule webinars
- Setting up webinars, dry-runs and pre-recordings on the webinar platform
- Supporting speakers and stakeholders in the run up to webinars
- Running webinars, ensuring all technical production is covered to deliver a professional webinar experience with high production values.
- Working with reporting and analytics to report on webinar performance
- Editing webinars and pre-recorded webinars
- Using opportunities to create promotional videos.

Skills, Knowledge, Experience and education
- Bachelor’s degree in marketing, business, or related field
- 3+ years’ experience in virtual events or webinar production role for B2B global/professional organisation
- 2+ years’ experience in using webinar platforms - Notified experience advantageous.
- Project management experience
- Production management experience
- 2+ years’ production and editing experience.
- Experience of using project management systems - JIRA experience advantageous

Temperament
- Highly team orientated.
- Global mindset
- Technically minded - ability to work across multiple platforms
- Successful multitasker
- Successful stakeholder management
- Attention to detail and striving for the highest production values
- Ability to stay calm when under pressure.
- Ability to deal with multiple deadlines and achieve fast accurate turnaround.
- Ability to retain and convey a positive attitude in challenging circumstances.
- Ability to make decisions quickly.
- Desire to communicate and build alignment.
- Open to new ideas

Accepts Role Requirements
- Be pro-active and diligent.
- Plan and deliver an annual external webinar and virtual meeting programme that includes:

- Live webinars and virtual meetings
- Dry runs
- Pre-recordings
- Webinar set up on the platform
- Stakeholder/speaker liaison
- Promotional video production
- Editing
- Private timely reporting on program success

Success Metrics
- Successful webinar execution
- High scoring on technical delivery of webinars on surveys
- Delivery of webinar programme with high production values
- Webinar registration and retention statistics
- Solid archive of ever green on demand content

Preferred Knowledge
- Professional virtual events and webinar production
- Project management models and tools - especially JIRA
- Marketing technologies

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