Partnership Access Strategy Lead
hace 6 meses
**Partnership Access Strategy Lead (VPM)**
Purpose:
This role will articulate and co-create the Market Access (MACS) strategy for launches and new indications with Bayer priorities, supporting Engagement or Partnership Chapters portfolio including Oncology, Cardiology, Specialty Medicine, iWHC and Radiology. Also
establish strong partnership with Chapter lead and Product Team Lead´s (PT); Co-creating strong value propositions of Chapter key products; guarantee execution of value driven MACS strategies within the global, region and local plans.
Key Tasks:
1. Launch and expand new indication products has a clear access strategy.
2. All key launches and new indication has guaranteed inclusion in the National Compendium (HTA) by demonstrating our value proposals based on robust clinical and economical evidence.
3. Key launches and new indications are listed with full access in IMSS, ISSSTE, OPD IMSS BIENESTAR, DESCNETRALZED Institutions thanks to a co-created best Strategic Access Plan and value proposals.
4. All access technical functions are coordinated and lead by the incumbent of this position (Pricing, HEOR, Commercial, SAMs )
5. All products accomplished the best negotiation outputs-contracts under consolidated public contracts and tenders.
6. All products comply with global pricing and access policies
7. Identified and incorporated needs of clients and stakeholders for the co-creation of portfolio management strategies in their life cycle.
8. Relevant and highly strategically important member of the product teams in which participates for the achievement of the outcomes with an holistic approach.
Scope: local and working with LATAM regional support.
Skills & Qualifications:
- Co-create with Medical, Regulatory, Region and Global the best clinical and economical value proposals for launches and new indications.
Skillset:
- Learning Agility
- Empower others & Trust
- Strong Situational Leadership
- Accountability
- Courage
- Manage Ambiguity
- Fluent English & Spanish
- Negotiation and influential skills
Readiness plans
- Provide as a VACC leader training to the Squad Teams about the institutional segmentation approach, key account management theory, the value communication proposition and communication strategy applicable to the institutional archetypes, emphasizing value messages through unmet needs and burden of disease, the value of the product and finally value of Bayer.
- Co-Create value and trust - based relationships with key stakeholders in the main institutions and support other MACS functions to communicate a comprehensive value message articulating clinical, societal, economic, and commercial perspectives aligned with Bayer and Law mandates. This is also part of Access Journey Initiative milestones, due to the perception of Bayer as partner of choice through all value-add services provided.
- Provide timely feedback and Peer to Peer evaluations to MACS Team and Product Chapters.
As a VACC Lead:
- Visionary - Guide the Institutional Product teams in defining the access outcomes to deliver on the mission and detect real public necessities.
- Catalyst - Remove roadblocks in the public sector (limited public budget, price in generics products and bureaucracy).
- Architect - Capabilities to co-create the best clinical and economical value proposals always incorporating the voice of our clients, being close to the customer teams
- Coach - Coach the different teams to own the business and make difficult decisions for all Bayer portfolios.
Working in Bayer we expect:
- Focus on short outcomes - define and deliver high impact.
- Be our best selves and include others - respect differences, embrace inclusion and show up as our best self-version.
- Collaborate with accountability - collaborate and hold each other accountable in and across teams.
- Co-create for customer - be close to the customer and co-create solutions for their needs.
- Act, learn fast and evolve - work in 90-day cycles, learn quickly, and continually develop.
**Período de aplicación**:
- 25 Junio al 09 Julio**Código de referencia**:
- 820445**División**:
- Pharmaceuticals**Ubicación**:
- Mexico : Ciudad de México : Ciudad de México**Área funcional**:
- Marketing**Grado de posición**:
- VS 2**Tipo de empleo**:
- Permanente**Tiempo de trabajo**:
- Full Time
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