Director, Data

hace 6 meses

Granada, México Warner Bros. Discovery A tiempo completo

**_Welcome to Warner Bros. Discoverythe stuff dreams are made of._**

**Who We Are **

When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the _storytellers_ bringing our characters to life, the_ creators_ bringing them to your living rooms and the _dreamers_ creating what’s next

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

The position as a Direct of D&I it to lead a team in Mexico and Colombia, providing insights in accessible way to drive efficient decisions for our business in each Market, both in short and long term.

**Areas of Responsibility**

**Revenue (AdSale/ Afilliate)**: Support AdSales and Afiliates product development and market approach by find data that can support clients decision. Working closely with VP of Sales and Afiliate, and their team, in order to support the business in Mexico and Colombia. This role must provide relevant data points and narratives to reinforce the value of WBD portfolio: Linear and Non-linear business, including Theatrical, Consumer Product and Games.

**Consumer**:Consistent support with data and research all company products development to understand needs of people’s media consumption (content and platforms) people are us) to support all business units regarding consumer intelligence. Provides and conduct consumer research with the aim to provide valuable insight to decision making.

**Content**:Provide insight that allow us to understand what the better performance in our content portfolio and what kind of content, in linear and non-linear we should investment, including the strategy behind LOPs for Max in Mexico and Colombia

**Direct to consumer (Max)**: Give full support to Max in Mexico and Colombia is Key, specially with the launch of Max Adlite. This role must understand the metrics and sales approach related to a digital player like Max, providing insight and supporting Adsales in the task

**Areas of Accountability**

The area is directly involved in AdSales Revenue, specially for Adlile, total involved with programing choices, partial involve in Local content investment decision and strategically supporting the WBD future production.

**Essential**
- 10+ Years of experience in Team leadership
- Broad knowledge and experience in Marketing & Advertising Market Landscape
- Broad knowledge and experience in Consumer Media Consumption
- Above average skills in TV Industry or Media Industry, specially digital
- Broad knowledge and experience in Digital Media Landscape
- Ability to lead multifunctional groups of works
- Fluent in English
- Above average skills in Data Manager Platforms
- General knowledge of Audience Platforms (such IBOPE, SOCIAL BAKERS, Tubular etc)

**Desirable**
- Above average skills in Creativity
- Above average skills in Pitch presentation

**How We Get Things Done**

**Championing Inclusion at WBD

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