Productivity Specialist

hace 4 semanas


Ciudad de México Bayer A tiempo completo

**Productivity Specialist**

**TAREAS Y RESPONSABILIDADES**
- Desarrolla y administra el procesamiento de información generando los reportes acordados con cada unidad de negocio buscando siempre un entregable que de visibilidad en cuanto a oportunidades y amenazas del entorno competitivo en ventas y prescripciones.
- De igual manera desarrolla y mejora continuamente tableros de visualización para los equipos OTX y OTC trabajando de manera continua para una óptima interpretación de los datos
- Define KPIs para mediciónde objetivos y realiza análisis mensuales sobre cobertura de cuotas que permiten identificar oportunidades.
- Trabaja de cerca con los equipos OTC y OTX proporcionando herramientas que permitan analizar la información de mercado al mayor detalle disponible para tomar acciones derivadas de los hallazgos de valor, de igual forma comparte estos insights con marketing y ventas.
- Proporciona recomendaciones derivadas de los análisis de sizing y deployment buscando optimizar recursos que permitan lograr los objetivos financieros y de mercado del negocio.
- Lleva a cabo la segmentación de los médicos alineado a parrilla promocional y categorías participantes, clasifica a nível médico y da seguimiento a esta segmentación para sugerir cambios que permitan alcanzar los objetivos.
- Lleva a cabo la segmentación de los puntos de venta de acuerdo a su potencial e intimacy.
- Trabaja en conjunto con servicios generales y sales intelligence para dar seguimiento puntual al proceso de pago de incentivos, de igual forma, involucra áreas clave para este proceso y trabaja de cerca con ellos: compliance y auditor a interna.
- Forma parte de revisiones de negocio con ambas fuerzas de venta dando una guía en los análisis y recopila sugerencia de mejora para ser aplicadas en futuros procesos.

**TU PERFIL**
- Licenciatura Actuaría, Ingeniería Industrial, Mercadotecnia ó Matemáticas.
- Auditorías de la industria farma (IQVIA, CloseUp, Knobloch ATV, MFP).
- Excel avanzado de preferencia nível experto, programación de tableros y visualizaciones, de preferencia conocimiento de Tableau o Power BI.
- Inglés avanzado.
- 5 a 6 años de experiência en Targeting & segmentation pharma.

**Período de aplicación**:

- 03 - 20 Febrero**Código de referencia**:

- 785946**División**:

- Consumer Health**Ubicación**:

- Mexico : Ciudad de México : Ciudad de México**Área funcional**:

- Marketing**Grado de posición**:

- H**Tipo de empleo**:

- Estacional**Tiempo de trabajo**:

- Full TimeTrabajamos para hacer de nuestra empresa un lugar mejor para nuestros empleados y del mundo un lugar mejor para todos, esto es parte de nuestra misión "Ciencia para una vida mejor".

En Bayer la Inclusión & Diversidad, es un valor no negociable, siendo uno de los pilares estratégicos de nuestra organización. Creemos que los equipos diversos promueven una mayor innovación y contribuyen a un ambiente de trabajo más creativo y acogedor, permitiendo que los empleados sean quienes realmente son y expresen todo su potencial. Sé tú, Se Bayer.

Es por eso que todos son bienvenidos en Bayer: hombres, mujeres, no binarios, LGBTQIA+, transgénero, cualquier raza, discapacitados y de diferentes generaciones.

**Contáctenos



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