Email Marketing

hace 4 semanas


Ciudad de México Capptus A tiempo completo

Lic. En comunicación, Lic. en Mercadotecnia o afín.

Habilidades de comunicación, planificación y organización

Inglés intermedio

Manejo de bases de datos de usuarios, segmentación, creación de audiencias, análisis y reportes

Funciones:

- Seguimiento de las mejores prácticas de correo electrónico, tendencias del sector y recomendaciones proactivas.
- Apoyo en la definición de audiencias, data extensions, filtros para envío y/o exclusiones.
- Recomendaciones para la generación de listas de exclusión de usuarios inactivos, listas para grupos control u otras.
- Clasificación de audiencias y limpieza de bases de datos.
- Realizar A/B Testings para entender mejor la efectividad de los mensajes.
- Análisis de Benchmark de la competencia

Horario de Lunes a Viernes de 9 a 18hrs esquema hibrido 90% Home Office, un viernes corto al mes

Contratación directo por la empresa Prestaciones de Ley y superiores

Tipo de puesto: Tiempo completo

Salario: $13,000.00 - $15,000.00 al mes

Horario:

- Lunes a viernes

Prestaciones:

- Seguro de gastos médicos mayores

Experiência:
Lugar de trabajo: remoto híbrido en 06100, Ciudad de México



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