B2c Commercial Sr Manager
hace 1 mes
Language: Spanish & English. French would be a plus
Accreditations: Bachelorette Degree, Masters would be a plus
Experience: 9-12 years
Resumen de posición
Strategically develop a competitive B2C Business with a sustainable, profitable growth in a proactive way, with an omnichannel approach across all the online/offline touchpoints (from Trade, Boutiques & eCommerce) establishing the Nespresso Brand and system as the ultimate coffee experience to achieve/exceed Mexico’s targets as per predefined business strategy/MBS
Un día en la vida de...
- Drive Nespresso's business results and brand image
- Develop and implement the omnichannel B2C strategy based on data & insights- Department and Management Responsibilities
- As part of the local Management Team, drive the overall organization’s business results by making tactical and strategic decisions and by building the organization in a sustainable way- Market insight and compliance:
- Mastery of all available market analytical tools, its developments and foresee future trends to understand consumer and trade insights in order to ensure correct OP plans presented, decision making and implemented action plans.- Distribution network development & execution:
- Develop and manage retail distribution strategy, sales activities and T&M actions (POSM, demo programs, cooperative advertising, sales incentives, end-consumer promotions, trade training, trade projects, key account commercial cooperation agreements as per international commercial guidelines (if applicable)) in line with market targets to ensure achievement of agreed sales targets/KPIs- Budget Management and Sales Target Achievement:
- Continuously monitoring of budget spend as per operational plan (OP) respecting corporate audit guidelines to ensure compliance with validated OP process and dynamic forecasts and ensure the sales targets.- People & Performance Management
- Attract and retain talent, develop the personal effectiveness of employees by regular coaching and implementation of learning activities- Commercial Targets:
- Develop Nespresso sales & profitability through the Boutique Network, according to Operational Plan (OP) targets- Retail Development & Visual Merchandising:
- Develop a Retail location strategy and identify new locations, relocation and renovation projects for Boutiques in collaboration with the Country Business Manager
Lo que te hará exitoso
- Strong work ethic, integrity and total honesty (transparency and trust)
- Analytical and decision making, resilient/resistance to stress
- Strong interpersonal skills/good at networking
- Entrepreneurial and self starter
- Ability to act independently respecting policies, guidelines and strategies
- Travelling: The job will require extensive traveling within the market & HQ
Experience: 9 to 12 years in positions as KAM, marketing, operations and sales managing high preforming teams. Needs to be able to speak Spanish and English, a third language such as French or German would be a plus.
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