Lead Generation Specialist

Department: Sales and Business Development

Work Arrangement: Remote

Job Type: Independent Contractor, Full Time

Work Schedule: US Time Zone (candidate expected to be flexible with the client's preference, typically EST/PST business hours)

Locations: Philippines, LATAM, South Africa, Kenya, and other remote regions with excellent English communication skills

About Pearl Talent

Pearl works with the top 1% of candidates from around the world and connects them with the best startups in the US and EU. Our clients have raised over $5B in aggregate and are backed by companies like OpenAI, a16z, and Founders Fund. They're looking for the sharpest, hungriest candidates who they can consistently promote and work with over many years. Candidates we've hired have been flown out to the US and EU to work with their clients, and even promoted to roles that match folks onshore in the US.

Hear why we exist, what we believe in, and who we're building for: WATCH HERE

Why Work with Us?

At Pearl, we're not just another recruiting firm—we connect you with exceptional opportunities to work alongside visionary US and EU founders. Our focus is on placing you in roles where you can grow, be challenged, and build long-term, meaningful careers.

Role Overview

The Lead Generation Specialist is responsible for building and qualifying a consistent pipeline of high-quality leads through outbound prospecting. This role focuses on research, list building, and multi-channel outreach—primarily via LinkedIn and email—to connect with decision-makers and generate sales-ready opportunities.

You will own the lead generation process from prospect identification through initial qualification, working closely with sales teams to ensure a smooth handoff of qualified leads. This role is ideal for execution-driven professionals who enjoy high-volume outreach, data-driven optimization, and being the engine that fuels revenue growth.

Your Impact

Your work directly drives pipeline health and revenue outcomes by ensuring sales teams consistently engage with qualified prospects. Through strong research, thoughtful personalization, and disciplined follow-through, you’ll improve response rates, shorten sales cycles, and create predictable pipeline momentum.

Core Responsibilities

Prospect Research & Database Building (30%)

- Identify target accounts and decision-makers based on ideal customer profiles
- Build and maintain accurate prospect databases using sales intelligence tools
- Research companies, industries, and personas to inform outreach messaging
- Validate and enrich contact data to ensure high deliverability and accuracy
- Segment prospects by role, industry, company size, and buying signals

Multi-Channel Outbound Outreach (35%)

- Execute outbound campaigns via LinkedIn and email
- Send personalized connection requests and follow-up messages daily
- Run cold email campaigns using sequencing and automation tools
- Customize messaging based on prospect context and pain points
- Manage outreach cadences and follow-ups across multiple touchpoints
- Respond promptly to inbound replies to maintain engagement momentum

Lead Qualification & Pipeline Management (20%)

- Qualify prospects based on fit, interest, and readiness
- Conduct initial discovery conversations or written qualification
- Differentiate and tag leads appropriately (MQL vs SQL)
- Maintain clean lead stages and handoff notes for sales teams
- Re-engage stalled or cold prospects strategically

CRM Management & Data Hygiene (10%)

- Log all outreach activity and outcomes accurately in CRM systems
- Maintain up-to-date lead statuses and next steps
- Ensure clean, deduplicated, and well-documented records
- Track engagement history and qualification context
- Support reporting on pipeline contribution and lead quality

Performance Tracking & Optimization (5%)

- Track outreach activity and conversion metrics
- Identify which messages, sequences, and channels perform best
- Test and refine subject lines, CTAs, and personalization approaches
- Share insights and recommendations based on performance data

Requirements

Must-Haves (Required)

- 1–2+ years of experience in lead generation, SDR, BDR, or outbound sales
- Hands-on experience with LinkedIn outreach and cold email campaigns
- Strong prospect research and list-building skills
- Excellent written English communication skills
- Experience working with CRM systems
- Ability to manage high-volume outreach with consistency and quality
- Strong organization, follow-through, and attention to detail
- Comfortable working independently in a remote environment

Nice-to-Haves (Preferred)

- Experience supporting B2B SaaS, agencies, or startups
- Familiarity with sales qualification frameworks (BANT, MEDDIC, etc.)
- Experience managing multiple campaigns or client accounts
- Exposure to AI-assisted prospecting or personalization tools
- Understanding of account-based or multi-stakeholder prospecting

Tools Proficiency

Must-Haves

- LinkedIn Sales Navigator
- CRM platforms (HubSpot, Salesforce, Pipedrive, or similar)
- Email tools (Gmail or Outlook)
- Google Sheets or Microsoft Excel

Nice-to-Haves

- Sales intelligence tools (Apollo.io, ZoomInfo, Lusha, Hunter.io)
- Email automation platforms (Lemlist, Instantly, Outreach, SalesLoft)
- Web scraping or data enrichment tools
- Scheduling tools (Calendly or similar)
- AI tools for research, personalization, or drafting support

Benefits

- Competitive Salary: Based on experience and skills
- Remote Work: Fully remote — work from anywhere
- Generous PTO: In accordance with company policy
- Direct Mentorship: Access to global industry leaders
- Learning & Development: Continuous growth resources
- Global Networking: Work with international teams
- Health Coverage (Philippines only): HMO after 3 months (full-time)

Our Recruitment Process

1. Application
2. Skills Assessment
3. Initial Screening
4. Top-grading Interview
5. Client Matching
6. Job Offer
7. Onboarding

Ready to Join Pearl Talent?

Build a long-term remote career supporting high-growth teams through consistent, high-impact pipeline generation. Join Pearl Talent and be part of a global network where execution, ownership, and results truly matter.