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Strategic Marketing Leader

hace 4 semanas

Ciudad de México, Ciudad de México Mastercard A tiempo completo

About UsMastercard is a leading global payments and technology company that enables consumers, businesses, merchants, issuers, and governments to easily exchange value.Our MissionWe work to connect and power an inclusive digital economy that benefits everyone, everywhere by making transactions safe, simple, smart, and accessible.The RoleMarketing Lead & Consulting ServicesMastercard's Advisors Client Services team combines traditional management consulting with rich data assets and in-house technologies to provide powerful strategic insights and recommendations to our clients.You will be a key member of our marketing team, developing strategies and supporting the implementation of marketing activities and engagements, evaluating and monitoring results and KPIs to drive performance.Positions for different specializations and levels are available in separate job postings. Please apply to the position that is best suited to your background and experience.ResponsibilitiesLead client engagements across various industries and problem statements.Develop and/or lead marketing strategies and programs for large, regional, and global clients by leveraging technology and data.Owning key relationships with mid-level to senior client stakeholders and independently assessing client agendas, internal cultures, and change readiness.Lead teams to effective marketing strategies and recommendations, delivering impactful client presentations while growing team members' roles and skills.Manage relationships with internal Mastercard stakeholders, including Product and Business Development, to scope projects, create relevant solutions for clients, and build the firm's intellectual capital.Provide on-the-job training, coaching, and mentorship to junior consultants.RequirementsUndergraduate degree with work experience on marketing and campaign projects, focused on one or more of the following fields: marketing content, digital and social media campaigns, digital customer experience, digital marketing, ad-tech and mar-tech ecosystems, offline marketing activities/campaigns, media management and planning, direct response marketing focus.Experience coaching and managing teams across multiple engagements with third parties.Knowledge of business KPIs, financials, and organizational leadership.Able to identify new business development opportunities and experience drafting proposals and scoping new opportunities.Advanced Word, Excel, and PowerPoint skills.Able to manage multiple tasks and multiple clients in a fast-paced, deadline-driven environment.Able to communicate effectively in English and the local office language.Eligible to work in the country where they are applying and for travel visas as required by travel needs.Preferred QualificationsAdditional experience in the above-mentioned areas.Additional certifications or education in marketing or related fields.