Marketing Analyst

hace 2 semanas


Ciudad de México, Ciudad de México AMEX A tiempo completo
About the Role

We are seeking a highly skilled Marketing Analyst to join our Global Merchant Marketing & Analytics team. As a key member of our team, you will be responsible for executing innovative marketing and communication plans to drive profitable growth and accelerate coverage for American Express.

Key Responsibilities
  • Develop and execute strategic marketing plans to maximize Plan N growth and drive key business objectives.
  • Lead the promotion platforms, including setup, management, user experience, and results to drive cardmember engagement, site traffic, and optimization.
  • Partner with Client Management organization and Issuing teams to provide local marketing consultancy and support to the portfolio of merchants.
  • Develop and implement marketing and communication campaigns for merchants delivering value to our cardmembers.
  • Work closely with agencies to improve promotion performance and drive Plan N penetration and usage of Amex Promotion platform.
Requirements
  • Minimum 5 years of experience in progressive development and management of marketing/commercial strategies, marketing campaigns, including testing strategies, analyzing data to identify business opportunities, suggesting, and implementing actions.
  • Superior communication and influencing skills, analytical skills will be highly regarded.
  • Project management skills, flawless campaign execution with keen attention to details.
  • Ability to operate productively and independently in a fast-moving, high-energy environment and juggle many priorities at once and manage timelines.
  • Strong business management skills and organizational skills.
  • Proven ability to build and leverage strong relationships, and take initiative, champion a project from conception through implementation to evaluation.
About American Express

We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:

  • Competitive base salaries
  • Bonus incentives
  • Support for financial-well-being and retirement
  • Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)
  • Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
  • Generous paid parental leave policies (depending on your location)
  • Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
  • Free and confidential counseling support through our Healthy Minds program
  • Career development and training opportunities


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