Ecommerce Media Strategist
hace 1 mes
**About Us**
Tinuiti is the largest independent performance marketing firm across Streaming TV, Google, Meta, and Amazon, with almost $4 billion in digital media under management and over 1,200 employees.
Our goal when we come to work every day is simple - to grow happiness. For our clients, their customers, our people and our partners.
At Tinuiti, we understand that success requires both strategy and channel expertise. Our industry-leading expertise spans search, social, Amazon, and marketplaces, addressable TV, mobile apps, Influencer, Lifecycle, and more.
We're looking for a highly skilled Ecommerce Media Strategist who will play a critical role in helping us achieve this goal.
**Job Responsibilities**
The successful candidate will be responsible for building, driving, and optimizing successful Amazon marketing campaigns within the commerce media ecosystem to meet and exceed goals for a full roster of eCommerce clients.
This includes proactively designing cross-channel creative solutions tailored to each client's unique challenges and goals, maintaining comprehensive knowledge of relevant commerce media platforms, and educating clients on program updates and benefits as they occur.
The ideal candidate will also have experience in performance tracking and optimization, identifying new marketing opportunities, and repurposing existing strategy to optimize brands' awareness and drive sales volume.
In addition, the Ecommerce Media Strategist will communicate holistic strategies behind client KPIs by confidently interpreting trends, leveraging cross-channel data and insights, and making recommendations based on digital marketing analytics and the commerce media landscape.
**Requirements**
To be successful in this role, you'll need:
- 4-5 years of experience in commerce media roles with a proven track record of executing successful campaigns with monthly budgets of $70k+
- Familiarity with commerce media platforms such as Amazon, Walmart, Criteo, etc.
- Familiarity with tools such as Skai, Helium10, and Analytic Index preferred
- Demonstrated success analyzing data and using analytics tools to drive marketing decisions
- Advanced computer skills including Microsoft Excel and PowerPoint
- Ability to multitask, prioritize, and manage time effectively across clients, multiple partner relationships, and internal initiatives.
**Estimated Salary Range:** $120,000 - $180,000 per year, depending on experience and qualifications.
Tinuiti is an equal opportunity employer.
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