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Innovation Front End Manager
hace 2 meses
We are seeking a highly skilled Innovation Front End Manager to join our team at Heineken Mexico. As a key member of our organization, you will be responsible for developing innovative front-end explorations based on briefs, working closely with the Strategic Insight Manager to generate and leverage a deep understanding of the consumer in this space.
Key Responsibilities:- Develop full front-end explorations based on briefs, leveraging a deep understanding of the consumer and market landscape.
- Generate compelling concepts that pass action standards on screening and enter the pipeline for future development.
- Work with a cross-functional team to build fully defined consumer propositions, including finalised design, liquid, commercial proposition, and business case.
- Become a subject matter expert in areas of expertise and lead the sharing of expertise across the business.
We are committed to respecting people, society, and the environment, and we are against any discriminatory practice. If you are passionate about innovation and consumer insights, we encourage you to apply for this exciting opportunity.
About Heineken Mexico: We are a leading brewing company with a proud history and heritage in brewing and in our communities. We have operations in over 70 markets globally and are committed to surprising and exciting our consumers and employees everywhere.
