Digital Insights Analyst

hace 3 semanas


Ciudad de México, Ciudad de México Nasdaq A tiempo completo
Job Title: Analyst, Digital Insights and Performance

The ideal candidate will be a strategic thinker with a strong analytical mindset, able to drive business growth through data-driven insights and recommendations.

Responsibilities:
  • Collect and analyze large datasets from various digital sources to identify trends and patterns.
  • Develop and maintain data visualizations to effectively communicate insights to stakeholders.
  • Collaborate with cross-functional teams to implement data-driven solutions and optimize marketing activities.
  • Stay up-to-date with emerging trends in online marketing performance and website design.
  • Design and implement data measurement plans for Global Data Layer definition, implementation, and troubleshooting.
  • Maintain and improve reports for the digital marketing team.
  • Strong analytical and problem-solving skills, with a bachelor's degree in marketing, statistics, computer science, or a related field.
  • 1-3 years of experience in customer data analysis and data mining.
  • Proficiency in key web analytics platforms such as Google Analytics 4 and Salesforce.
  • Experience with Tag Management solutions such as Google Tag Manager, Tealium, or Adobe Experience Cloud.
  • Experience with Reporting visualization tools such as Looker Studio, Tableau, or Power BI.
  • Strong verbal and visual communication skills for presenting findings and recommendations.
  • Exceptional attention to detail and accuracy.
  • Ability to collaborate effectively across diverse teams.

Nasdaq is an equal opportunity employer and welcomes applications from qualified candidates regardless of age, color, disability, national origin, ancestry, race, religion, gender, sexual orientation, gender identity, and/or expression, veteran status, genetic information, or any other status protected by applicable law.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request an accommodation.


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