Brand Marketing Specialist II Women's Lifestyle LATAM

hace 4 semanas


Xico, México Nike A tiempo completo
About the Role

We are seeking a highly ambitious and visionary Brand Marketing Specialist II Women's Lifestyle LATAM to join our Mexico City-based Marketing team. As a key member of the Consumer Brand Management team, you will be responsible for leading brand strategy and driving innovation, concepts, product, and key moments from brief to plan to execution across our Nike Mexico and Latin America territories.

Key Responsibilities
  • Provide support to the Brand Manager and team to gain consumer insight and learn the ideation process and product integration into seasonal planning.
  • Support development of seasonal initiatives and deliver integrated marketing plans.
  • Manage campaign progress measurement, including recapping and de-briefing.
  • Lead and manage key tactical executions that deliver on the overall integrated marketing plan.
Requirements
  • A genuine connection to lifestyle and sport.
  • A relentless curiosity for the female consumer.
  • A belief in our brand vision.
  • Experience in bringing to life and executing brand tactics that are aligned to a high-level strategy.
  • Collaboration skills to ensure all executions are delivered properly and on budget.
  • Understanding of the lifestyle landscape in Mexico and Latin America.
About Nike

Nike, Inc. is a global leader in the sportswear industry, dedicated to inspiring and empowering individuals to reach their full potential. Our company culture values diversity, creativity, and innovation, and we are committed to making a positive impact on the world through our products, services, and community engagement.



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