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This Senior Lifecycle Marketing Manager will be critical in ensuring alignment between teams, managing expectations, and delivering on the marketing strategies that support business initiatives. You'll be expected to balance strategic leadership with hands-on execution, fostering collaboration and ensuring that the lifecycle marketing efforts are aligned with company goals.
Responsibilities:
- Manage cross-functional teams to drive business outcomes and improve user experience.
- Develop and execute lifecycle marketing strategies to drive user engagement and retention.
- Lead the Design Team to create effective in-app messaging and design assets.
- Nurture strong relationships with key stakeholders to manage expectations and deliver results.
- Partner with product, data, and analytics teams to align marketing initiatives with business goals and customer needs.