Digital Marketing Strategist

hace 18 horas


Xico, México Mastercard A tiempo completo

We are seeking a talented Digital Marketing Strategist to join our team at Mastercard. The ideal candidate will have a strong background in digital marketing planning and data-driven implementation.

Key Responsibilities:

- Deliver exceptional digital marketing initiatives guided by data analytics, ensuring measurable business impact
- Support client projects, collaborating to conceptualize and execute impactful campaigns
- End-to-end execution of Marketing Services projects focusing on financial performance and impact
- Implement data-driven digital marketing solutions, including campaigns, marketing automation, and lifecycle management initiatives
- Ensure operational project execution within agreed milestones and budget
- Manage creative development and media planning, meeting high-quality standards aligned with client needs
- Assess, recommend and improve the performance of client's marketing activities by using data insights and data visualization tools

Requirements:

- Hands-on experience in integrated marketing, with a strong focus on digital marketing planning and data-driven implementation
- Client management: interest in supporting client-facing work and leading digital marketing solutions
- Project execution: ability to plan and execute marketing strategies and campaigns across key marketing channels to drive impactful outcomes
- Collaboration: thrive in a matrix organization structure, manage internal and external stakeholders effectively
- Communication: excellent communication and presentation skills, capable of influencing colleagues and clients on the value of digital marketing projects
- Innovation: show the ability to ideate, manage, and roll out complex and competitive digital marketing initiatives
- Education: relevant marketing degree or equivalent experience needed
- Ability to communicate effectively in English and the local office language (if applicable)



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