Digital Shelf Specialist LATAM

hace 4 semanas

Miguel Hidalgo, Ciudad de México Colgate-Palmolive Company A tiempo completo

No relocation assistance is offered for this position. Colgate-Palmolive Company is a caring, innovative growth company that is reimagining a healthier future for all people, their pets, and our planet. Focused on Oral Care, Personal Care, Home Care, and Pet Nutrition, we sell our products in more than 200 countries and territories under brands such as Colgate, Palmolive, elmex, hello, meridol, Sorriso, Tom's of Maine, EltaMD, Filorga, Irish Spring, PCA SKIN, Protex, Sanex, Softsoap, Speed Stick, Ajax, Axion, Fabuloso, Soupline, and Suavitel, as well as Hill's Pet Nutrition.

About the Role

The Digital Shelf Specialist will be responsible for managing and optimizing the digital shelf of Hill's Pet Nutrition products across various e-commerce players in the Latin America region. This role is responsible for digital shelf tracking, ensuring that all product listings are accurate, up-to-date, and visually appealing to promote customer engagement and drive sales. The ideal candidate will have a strong understanding of e-commerce fundamentals, digital marketing, and data analytics, leading the strategy to win the digital shelf.

Main Responsibilities:

1. Digital Shelf Management
- Ensure accurate product listings across all e-commerce platforms, including product descriptions, images, pricing, and availability among others.
- Manage digital shelf optimization & tracking with internal teams and external partners
- Collaborate with internal teams to ensure content consistency and compliance with brand guidelines.
- Regularly audit and update product information to reflect new launches, product discontinuations, and changes in product details.
- Implement strategies to improve customer impactful experiences and drive engagement on product pages and e-commerce content
- Use various digital tools and e-commerce platforms for product listing management, performance tracking, and reporting.

2. Data Analysis and Reporting
- Analyze sales data, traffic statistics, digital shelf scores, and other key metrics to identify trends and opportunities.
- Prepare digital shelf scorecard performance and provide actionable insights, following up with internal and external partners to address opportunities in a timely manner
- Use data-driven analysis to recommend improvements in product listings and e-merchandising strategies.

3. Cross-Functional Collaboration:
- Collaborate with marketing, sales, media, and agency teams to ensure alignment on digital shelf scores
- Follow up with internal and external partners to foster growth within the channel

Basic Qualifications:
Bachelor's degree
- At least +3 years of experience in e-commerce / e-retailers, digital marketing, or a related field
- Proficiency in managing e-retailers and digital shelf tools
- Strong understanding of SEO principles and best practices
- Excellent analytical skills with the ability to interpret data and translate it into actionable strategies
- Outstanding attention to detail and organizational skills
- Strong communication and interpersonal skills, with the ability to work collaboratively across departments
- Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously
- Bilingual proficiency in Spanish and English
Portuguese is a plus

Our Commitment to Sustainability
With the Colgate brand in more homes than any other, we are presented with great opportunities and new challenges as we work to integrate sustainability into all aspects of our business and create positive social impact. We are determined to position ourselves for further growth as we act on our 2025 Sustainability & Social Impact Strategy.

Our Commitment to Diversity, Equity & Inclusion
Achieving our purpose starts with our people — ensuring our workforce represents the people and communities we serve — and creating an environment where our people feel they belong; where we can be our authentic selves, feel treated with respect, and have the support of leadership to impact the business in a meaningful way.

Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.

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