Aliexpress Social Media and Influencer Marketing Specialist
hace 3 semanas
**Job Summary**
We are seeking a highly skilled Influencer Marketing and Social Media Specialist to join our team at Alibaba Group.
**Key Responsibilities**
- Plan and execute influencer marketing campaigns to promote Aliexpress products.
- Research and identify key influencers overseas for specific product categories and campaigns.
- Develop customized activations with overseas influencers in line with brands and campaigns.
- Monitor, analyze, and report influencer results, considering KPIs.
- Stay on top of industry trends, the latest PR/social media advancements, and relevant campaigns.
- Develop innovative, creative, and unique approaches to influencer marketing.
**Requirements**
- At least 5 years of experience related to influencer marketing and social media.
- Good understanding of Social Media and the Influencer landscape.
- Experience in influencer management.
- Previous experience in developing brand campaigns will be a bonus.
- Creative and proactive in updating trends and knowledge in social media influencers and social networking.
- Good communication and negotiation skills.
- Reliable and a good team player who enjoys a fast-paced environment.
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