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Cápita Works - Virtual Assistants In Mexico is seeking a highly skilled E-commerce Marketing Specialist to lead our digital marketing efforts. The ideal candidate will have a deep understanding of digital marketing principles and be able to develop and implement effective campaigns across multiple channels.
Responsibilities:
- Establish and maintain a strong online presence through social media
- Conduct thorough analysis of campaign performance and provide actionable recommendations
- Stay ahead of industry trends and identify opportunities for growth
- Design and execute experiments and conversion tests to drive results
- Collaborate closely with cross-functional teams to create engaging content and experiences
- Utilize advanced analytics tools to gain a comprehensive understanding of customer behavior
- Optimize user journeys and improve overall customer satisfaction
- Foster relationships with external partners and agencies
- Continuously update knowledge of emerging technologies and innovations in digital marketing
Requirements:
- Proven track record in developing and executing successful digital marketing campaigns
- Strong analytical skills with ability to interpret data and drive business decisions
- Excellent communication and collaboration skills
- Ability to work independently and as part of a team
- Bilingual or higher English proficiency

This is a full-time opportunity offering remote work options.