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Digital Advertising Specialist

hace 2 meses

Xico, México Aleph Holding A tiempo completo

**About Aleph Holding**

Aleph Holding is a leading digital advertising company that enables platforms to expand into new markets and empowers advertisers to take full advantage of their advertising capabilities.

**Job Summary**

We are seeking a highly skilled and dynamic Digital Advertising Specialist to join our team. As an Amazon Ads Account Manager, you will be responsible for developing media strategies, optimizing account performance, and collaborating with advertisers to enhance brand visibility and drive successful advertising campaigns.

**Key Responsibilities**

• Serve as a primary point of contact for clients, providing guidance, insights, and recommendations to help them achieve their advertising goals.

• Build and maintain strong relationships with clients, providing exceptional service and support.

• Create and implement effective media strategies for advertisers, aligning with their goals and objectives.

• Regularly evaluate campaign performance and make data-driven recommendations for optimization.

• Encourage and guide advertisers in adopting various ad formats such as Sponsored Brands (SB), Sponsored Brands Video (SBV), and Sponsored Display (SD).

• Proactively identify and reactivate inactive accounts to expand advertising reach.

• Collaborate with advertisers to establish brand stores and ensure periodic content refreshes for brand enhancement.

• Present strategies and coordinate with advertisers to deliver engaging brand experiences.

• Leverage reports and analytics to enhance account performance and visibility.

• Provide detailed recommendations to managed accounts, including optimization opportunities and best practices.

• Stay up-to-date on industry trends, best practices, and changes to the advertising platform, continuously seeking opportunities for optimization and innovation.

• Close collaboration with client and cross-functional teams to ensure seamless campaign execution and delivery.

• Provide consultative support to clients, educate clients in collaboration with Tech support resources.

• Provide custom reports to the team in collaboration with Tech support.

• Monitor and follow up on Accounts out of Balance, Proforma Invoices, and Release Orders to ensure timely and accurate financial transactions.

• Utilize bulk operations to drive large-scale optimization and efficiency across managed accounts.

• Implement strategies to minimize manual efforts and maximize productivity.

**Requirements**

• Bachelor's degree in Marketing, Advertising, or a related field.

• In-depth knowledge of Amazon Advertising platform or Google Ads (Search Engine Marketing Platform), including Sponsored Brands, Sponsored Brands Video, Sponsored Display, and brand store management.

• Strong analytical skills and ability to interpret data to drive actionable insights.

• Excellent communication and presentation skills, with the ability to effectively interact with clients and internal stakeholders.

• Previous experience with ad sales is a plus.

• Proficiency in using Amazon/Google Ads Advertising tools and analytics platforms.

• Familiarity with Search, Display & Video advertising and campaign coordination.

• Strong organizational skills and attention to detail.

• Ability to work in a fast-paced, deadline-driven environment.

**What We Offer**

We care about your individuality by giving you the freedom to grow and create within the company, regardless of your position.

Work in a dynamic team in a fast-paced industry of an international company with multi-cultural teams from around the world.

Learn from the best: Our state-of-the-art workshops guarantee the latest insights into digital advertising.

Flexible Work Models. In-office, work-from-home, or hybrid, depending on position and location.