Strategic Marketing Analytics Consultant

hace 2 semanas

Guadalajara, Jalisco, México Brightcove A tiempo completo

Brightcove seeks a Senior Marketing Analytics Specialist to join the Marketing Operations & Analytics team. As a member of this team, you will support the global marketing team by leveraging technology, data, and insights to help improve marketing performance.

**Key Responsibilities:**

We are looking for an analytics partner to the Marketing team who can report on key metrics, analyze marketing funnel performance, and provide actionable insights to improve marketing performance. The ideal candidate will have 5+ years of marketing analytics experience, with a strong ability to generate insights from data and recommendations to improve performance.

**What You Will Do:**

You will track, report, and analyze the performance of marketing campaigns and channels. Create and maintain reports on marketing and sales activities, effectiveness, SLA adherence, and business impact. Transform business questions into actionable analyses that yield insights for optimizing marketing efforts and driving incremental revenue.

**Requirements:**

To be successful in this role, you will need a BS/BA in a quantitative discipline (Engineering, Finance, Economics, etc.). You must also have 3+ years of Salesforce experience, strong Excel skills, and proficiency in dashboard creation. Additionally, you will need to be able to work effectively in cross-functional and global teams.

**Brightcove Overview:

Brightcove is a leading video platform company that helps organizations deliver video to their audiences. We're passionate about storytelling and empowering our customers to create engaging experiences. At Brightcove, we value collaboration, creativity, work/life balance, professional growth, and open communication.

**Location:

This position is located in Guadalajara, Mexico, where you will have access to fully-stocked kitchens, company events, and social activities. While remote work arrangements are available, we also offer hybrid or on-site working options in our vibrant office.

**Estimated Salary Range: $80,000 - $110,000 per year**, depending on your experience and qualifications.

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