Digital Marketing Strategist for SEO and SEM
hace 3 días
We are seeking a seasoned Digital Marketing Strategist to spearhead our search engine optimization and marketing efforts. This pivotal role involves overseeing all aspects of SEO and SEM, driving growth through data-driven insights and strategic planning.
About the RoleThe ideal candidate will possess a deep understanding of performance marketing, conversion, and online customer acquisition. They will be responsible for managing PPC campaigns across Google, Bing, and other relevant search engines, as well as executing A/B and multivariate experiments to optimize results.
Key Responsibilities:
- Develop and implement comprehensive keyword research strategies to identify opportunities and drive rankings
- Analyze website analytics and PPC initiatives to inform data-driven decisions
- Optimize copy and landing pages for maximum ROI in paid search campaigns
- Collaborate with editorial and marketing teams to drive SEO best practices in content creation and programming
- Stay up-to-date with the latest trends and best practices in SEO and SEM to ensure ongoing success
To succeed in this role, you will need:
- A proven track record in SEO/SEM experience managing PPC campaigns across multiple platforms
- Solid knowledge of Google Analytics, Google Search Console, and SEO best practices
- Experience with website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Strong analytical mindset with a passion for data and reporting
- Excellent communication skills in English, both verbal and written
Flextal Staffing Llc offers an attractive compensation package, including:
- A competitive salary range: $80,000 - $110,000 per annum, depending on experience
- Christmas Bonus: 30 days' pay, to be received in December
- Major Medical Expense Insurance: coverage up to $20,000,000.00 MXN
- Minor Medical Insurance: VRIM membership with special discounts on doctor's appointments and accident reimbursements
- Dental Insurance: comprehensive coverage for oral health
- Life Insurance: death and disability coverage
- Vacation Days: 12 days per year, plus 3 floating holidays
- Hybrid Work Scheme: enjoy the flexibility of remote and in-office work
- MezTal Internal Events: participate in company-wide events and activities
- Exclusive Discounts: access to special offers and promotions from partner companies
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