Digital Director Lead

hace 1 mes

Xico, México Pernod Ricard A tiempo completo

About the Role

Pernod Ricard is seeking a highly experienced Digital Director to lead the strategic development and execution of a seamless, engaging digital consumer journey. This role will collaborate across departments to optimize touchpoints and enhance overall the digital consumer experience.

Main Responsibilities

  • Lead the development and execution of a comprehensive consumer journey strategy, mapping out touchpoints and interactions across various channels.
  • Collaborate with marketing, sales, product, and customer service teams to leverage technologies to ensure a seamless and cohesive consumer experience throughout the entire journey.
  • Utilize data analytics and customer insights to optimize the consumer journey, identifying areas for improvement and opportunities to enhance engagement.
  • Oversee the implementation and integration of technology solutions to support and enhance the consumer journey, including CRM systems and marketing automation tools.
  • Implement personalized marketing strategies and communication tactics at different stages of the consumer journey to increase relevance and engagement.
  • Establish key performance indicators (KPIs) & monitor existing Common Digital Marketing Objectives (CDMOs) to measure the success of the consumer journey strategy and make data-driven adjustments as needed.
  • Collaborate with relevant teams to allocate resources effectively, ensuring alignment with the consumer journey strategy and overall business objectives.
  • Stay abreast of industry trends and emerging technologies to continually innovate and enhance the consumer journey experience.
  • Drive the adoption of new digital tools and platforms to enhance efficiency and effectiveness, upskilling the relevant teams.
  • Collaborate with relevant teams to ensure compliance for relevant touchpoints.
  • Ensure best practices and an excellent UX/UI for the brand's websites while also leading the SEO strategies for each one.

About the Team

Pernod Ricard is a global company with a rich history and a passion for innovation. We are a team of creative and ambitious individuals who are dedicated to delivering exceptional results and making a meaningful impact in the world of digital marketing.

Requirements

  • Bachelor's degree in Marketing, Communication, or related field.
  • 10+ years of experience in digital marketing, with a proven track record of leading creative teams.
  • Strong knowledge of Google Suite tools, SEM, SEO, and Social Media/Online Advertising.
  • Excellent creativity, team management, and strategic mindset skills.
  • Ability to influence and partner with internal and external suppliers and partners.
  • Strong project management and communication skills.

What We Offer

Pernod Ricard offers a dynamic and supportive work environment, with opportunities for professional growth and development. We are committed to diversity and inclusion, and we strive to create a workplace that is inclusive and respectful of all individuals.

  • Director de Proyectos Sr con Experiencia en Agencias Digitales

    hace 1 semana

    Xico, México Digital Coaster A tiempo completo

    Descripción del PuestoEn Digital Coaster estamos buscando un DIRECTOR DE PROYECTOS SR con experiencia en agencias digitales para liderar proyectos estratégicos y asegurar su éxito. Serás el responsable de proponer y diseñar estrategias para atender los requerimientos del cliente, coordinar equipos multidisciplinarios y garantizar el cumplimiento de los...

  • Digital Customer Success Lead

    hace 4 semanas

    Xico, México Ge Digital A tiempo completo

    Job Summary: We are seeking a highly skilled Digital Customer Success Lead to drive sustained customer success and growth in the post-sales customer lifecycle. The ideal candidate will provide expertise in training, professional services, technical support, renewals, outcome attainment, retention, expansion, and customer advocacy with a Digital focus.Key...

  • Strategic Retail Director

    hace 5 días

    Xico, México Evermonte A tiempo completo

    Company Overview:Evermonte is a leading technology company recognized for its high-quality products and expertise in the retail sector. As a forward-thinking organization, we are committed to innovation and excellence in all our endeavors.Salary: The estimated annual salary for this position is R$250,000 - R$350,000, depending on experience.About the Role:We...

  • Digital Content Director

    hace 3 semanas

    Xico, México Reckitt A tiempo completo

    Digital Content DirectorReckitt is seeking a highly skilled Digital Content Director to lead and oversee the adaptation and exchange of digital content for a series of priority brands in multiple markets. Responsibilities include:Directing the collection and storage of digital content (Veeva Vault, Creative x).Supervising and directing the editing process of...

  • Transformation Leadership Director

    hace 3 días

    Xico, México Apply Digital Ltd. A tiempo completo

    Company Overview">About Apply Digital Ltd., a global digital transformation partner, we enable clients to modernize their organizations and deliver meaningful impact. Our team of 650+ experts has helped companies like Kraft Heinz, NFL, Moderna, Lululemon, Games Workshop, Atlassian, and The Very Group transform their businesses.Salary: $180,000 - $220,000 per...

  • Director of Digital Platforms and Operations

    hace 5 días

    Xico, México Apply Digital Ltd. A tiempo completo

    Job DescriptionAbout the Role:We are seeking a highly experienced Director of Digital Platforms and Operations to lead our Platform practice in North America. As a key member of our leadership team, you will be responsible for developing strategies tailored to the North American market, enhancing client relationships, and driving practice growth.Key...

  • Director Creativo

    hace 4 semanas

    Xico, México Sube Y Baja Agencia Digital A tiempo completo

    Cargo: Director CreativoSomos Sube Y Baja Agencia Digital, una empresa líder en el mercado digital, y estamos buscando a un Director Creativo para unirse a nuestro equipo.Como Director Creativo, serás responsable de liderar un equipo de diseñadores y creativos para desarrollar campañas publicitarias innovadoras y efectivas. Deberás coordinar objetivos...

  • Digital Marketing Director

    hace 7 días

    Xico, México Publicis Groupe A tiempo completo

    About the RoleThe Digital Marketing Director will serve as a primary liaison for one or more of our key client relationships, spanning multiple business units. This role requires a strong operational background and a solid understanding of modern digital marketing execution from conception through delivery.Responsibilities include collaborating with multiple...

  • Digital Solutions Director

    hace 5 días

    Xico, México Icrossing A tiempo completo

    OverviewWe are seeking a skilled Digital Solutions Manager to lead our Digital Solutions business unit. This role requires a strategic thinker who can drive client outcomes through integrated cross-functional teams.

  • Director de Marketing Digital

    hace 4 días

    Xico, México Agencia Automotriz A tiempo completo

    En Agencia Automotriz estamos buscando a un profesional con experiencia en marketing digital para ocupar el puesto de Director de Marketing Digital.Nuestro objetivo es crear una campaña publicitaria efectiva que alcance a nuestros clientes potenciales y los convierta en compradores leales.Por lo tanto, buscamos a alguien con conocimientos y habilidades en...

  • Director de Mercadotecnia Digital

    hace 4 semanas

    Xico, México Involve Rh A tiempo completo

    Oferta LaboralInvolve Rh busca un Director de Mercadotecnia Digital para liderar el desarrollo de estrategias de marketing digital efectivas y efficiencies en la empresa.Responsabilidades- Desarrollar e implementar estrategias de marketing digital para aumentar la presencia y visibilidad de la empresa en línea.- Planificar y coordinar campañas de...

  • Director Creativo

    hace 4 semanas

    Xico, México Imágenes Agencia Digital A tiempo completo

    **Director Creativo**Buscamos un profesional con experiencia en la creación y desarrollo de propuestas creativas para diversos productos o campañas. Deberá gestionar proyectos con los clientes de la empresa, desarrollar y administrar el cronograma detallado de cada proyecto, elaborar guiones y storyboard, y mantener la comunicación con los clientes a lo...

  • Director de Marketing Digital

    hace 4 semanas

    Xico, México Actum Aprendizaje Y Desarrollo A tiempo completo

    ¡Únete a nuestro equipo de Actum Aprendizaje y Desarrollo!Estamos buscando un Director de Marketing Digital apasionado y dinámico que se uniera a nuestro equipo en Calacoaya, Escuela Copan -Atizapán, Estado de México.Descripción del puesto:El candidato ideal posee una ingeniería terminada, preferentemente en Mecánica Automotriz, y tiene entre 22 y 29...

  • Digital Channel Solutions Lead

    hace 4 semanas

    Xico, México The Cervantes Group A tiempo completo

    The Cervantes Group is seeking a highly skilled Digital Channel Solutions Lead to lead the end-to-end execution and delivery of digital channel solutions. This individual will serve as a key escalation point for risks and issues within the end-to-end project management life cycle.**Key Responsibilities:**Collaborate with Product Manager and Technical Lead to...

  • Director de Proyectos Educativos Desarrollado

    hace 2 semanas

    Xico, México Aula Digital A tiempo completo

    Aula Digital, una empresa líder en educación en línea, busca un/a Director de Proyectos Educativos para fortalecer su equipo.Con sede en Polanco, Ciudad de México, nuestra empresa ofrece oportunidades de crecimiento y desarrollo a los mejores profesionales del sector educativo.Si eres un/a líder experimentado con pasión por la educación en línea y...

  • Director de Estrategia Digital

    hace 5 días

    Xico, México Zaire Logistics A tiempo completo

    Resumen del Empleo:Estamos buscando un Director de Estrategia Digital para liderar nuestras iniciativas en redes sociales y marketing digital. En Zaire Logistics, nos enfocamos en innovar y mejorar nuestros procesos para ofrecer experiencias excepcionales a nuestros clientes.Sobre la Jornada Laboral:Nuestro candidato ideal será un líder visionario con...

  • Digital Strategist Account Director

    hace 1 mes

    Xico, México T2Ó México A tiempo completo

    Descripción del PuestoBuscamos a un Digital Strategist Account Director para unirse a nuestro equipo en T2Ó México. En esta posición, serás responsable de desarrollar y ejecutar estrategias de marketing digital para nuestros clientes, trabajando en estrecha colaboración con nuestro equipo de especialistas en marketing.Responsabilidades:Desarrollar y...

  • Digital Transformation Leader

    hace 1 semana

    Xico, México Volteo Digital A tiempo completo

    Digital Transformation LeaderWe are seeking a highly skilled Digital Transformation Leader to join our team at Volteo Digital. This is an exciting opportunity for an experienced professional to drive business transformation and lead customer engagements.About the Role:The Digital Transformation Leader will be responsible for managing customer relationships,...

  • Strategic Digital Marketing Lead

    hace 1 semana

    Xico, México Amgen A tiempo completo

    About the RoleWe are seeking a highly skilled Strategic Digital Marketing Lead to join our team at Amgen.

  • Global Chapter Lead

    hace 4 semanas

    Xico, México Takeda Pharmaceutical A tiempo completo

    **Transforming Takeda's Digital Workplace**We are seeking a highly skilled Global Chapter Lead to join our Innovation Capability Center (ICC) in Santa Fe, Mexico. As a key member of the Takeda ICC Leadership team, you will lead and manage a global chapter team across different locations, creating and assuming ownership of strategies and goals that are global...