Global Brand Strategist
hace 2 semanas
The purpose of this role is to collaborate with the strategy lead to craft strategic outputs including creative briefs, research reports and analyses, selling narratives, strategic POVs and go-to market plans.
Main Responsibilities:
- To have overall responsibility for writing briefs and conducting briefings on several brands.
- To mentor and train others in the same pursuits.
- To act as a catalyst to creative and brand teams in seeking out new ways to add value to the brand and in identifying future opportunities.
- To demonstrate maturity and leadership skills to become a key player in a collaborative, multi-disciplinary cross-agency team.
- To leverage data and insights to write inspiring briefs and lead creative briefings with little supervision.
- To demonstrate proficiency in the usage and translation of all types of data into leverageable insights to drive creative thinking and client growth.
- To be a knowledgeable leader for planners and associate planners and to be able to help them grow in the discipline.
- To pro-actively seek out opportunities to make the work better in a collaborative way.
- To build strong relationships with middle level marketing clients and earn their trust and respect.
- To demonstrate and foster a collaborative work environment in which ideas flourish.
Requirements:
- A bachelor's degree or equivalent experience in marketing, communications or a related field.
- 5+ years of experience in a related field.
- Strong knowledge of marketing principles and practices.
- Excellent written and verbal communication skills.
- Ability to work independently and collaboratively as part of a team.
- Strong problem-solving and analytical skills.
- Proficiency in Microsoft Office Suite.
Estimated Salary Range: $80,000 - $120,000 per year.
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