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Director, Marketing Strategy

hace 2 meses


Xico, México Warner Media, Llc. A tiempo completo
About the Role

**Job Summary**

We are seeking a highly skilled and experienced Marketing Director to join our team at Warner Bros. Discovery. As a key member of our marketing team, you will be responsible for developing and executing marketing strategies to drive growth, engagement, and awareness across Latin America.

Key Responsibilities

  • Lead and own the marketing relationship with digital partners to boost growth, engagement, and awareness across Latin America.
  • Work closely with brand marketing and coordinate wholesale linear efforts to increase authentication rates.
  • Collaborate with marketing, product, partnerships, content, public relations, legal, and creative services teams to identify opportunities to bring Max into the core of our partners' marketing campaigns and across their channels.
  • Understand the potential and reach of media value offered by partnerships deals.
  • Lead creatively Max content usage in partner campaigns, owning partner feedback loop and consumer-facing output.
  • Bring alternative ideas/plans for win backs, save/retention offers, sampling, free trials, and buy flow improvement opportunities.
  • Engage with high-quality standards to align point of sale materials (digital and OOH).
  • Introduce new partners and their marketing teams to the Max brand and offer creative guidance, tools, and expertise to elevate creative output and inventive storytelling.

Requirements

  • At least 10 years of experience working in the digital space of the entertainment/content industry.
  • Passionate about entertainment, technology, arts, and advertising.
  • Capable of managing multiple time-sensitive projects simultaneously without the support of a large team, working both independently and in close collaboration with a wide variety of stakeholders.
  • Impeccable track record of cultivating relationships and a deep level of respect with top brand and agency marketers and management.
  • Team leadership skills both locally and in different countries.
  • Great communication and interpersonal skills.
  • Fluency in English.

About Warner Bros. Discovery

Warner Bros. Discovery is a leading media and entertainment company that operates in the global market. Our company is committed to creating and delivering high-quality content to our audiences around the world.