Public Relations Strategist
hace 6 días
AliExpress is a leading international e-commerce platform, part of the Alibaba International Digital Commerce Group. Founded in 2010, we enable global consumers to purchase directly from manufacturers and distributors in China and around the world. Our platform is available in 18 languages, including English, Portuguese, Spanish, and French.
Why Work with UsAliExpress is a dynamic and innovative company that streamlines global commerce for Small and Medium-sized Enterprises (SMEs). Imagine a career where your growth is limitless, collaborating on transformative projects with global impact.
We have a global team spanning various countries, including China, Spain, the United States, Korea, Saudi Arabia, Brazil, and many others. Wherever you are, you'll find AliExpress's spirit of innovation and collaboration.
What We Look ForAt AliExpress, we seek passionate, dedicated individuals who thrive in collaborative and innovative environments. Ideal candidates are enthusiastic team players committed to learning and contributing. We value both strategic thinking and proactive execution.
We are looking for a highly skilled Public Relations Strategist to join our team. The successful candidate will be responsible for developing and implementing innovative public relations strategies that align with our company's goals, enhance our brand image, and engage our target audience effectively.
Key Responsibilities- Strategic Communications Planning: Develop and implement innovative public relations strategies that align with our company's goals, enhance our brand image, and engage our target audience effectively.
- Media Relations: Build and maintain strong relationships with media outlets, journalists, and influencers. Pitch stories, manage press inquiries, and arrange interviews that promote our company's narratives and achievements.
- Content Creation: Write, edit, and distribute high-quality PR materials, such as press releases, media kits, newsletters, and speeches. Ensure all content is aligned with our brand voice and messaging.
- Event Management: Plan and execute PR events, such as press conferences, product launches, and media briefings. Coordinate logistics, manage guest lists, and liaise with vendors to ensure successful event outcomes.
- Monitoring and Reporting: Monitor media coverage and industry trends. Prepare comprehensive reports on PR campaign performance, media placements, and public sentiment to inform future strategies.
- Education: Bachelor's degree in Public Relations, Communications, Journalism, or a related field.
- Experience: A minimum of 5 years of experience in a public relations role, with a proven track record of successful PR campaigns and media placements.
- Skills: Exceptional writing, editing, and verbal communication skills. Ability to craft compelling stories and communicate complex ideas clearly and persuasively.
- Understanding of the Media Landscape: Strong understanding of the media landscape, including digital and social media. Established network of media contacts is highly desirable.
- Strategic Thinking and Creativity: Ability to think strategically and creatively, with the skill to develop and execute integrated PR strategies that achieve measurable results.
- Organizational Skills: Highly organized with meticulous attention to detail. Capable of managing multiple projects and deadlines in a fast-paced environment.
AliExpress is an equal-opportunity employer. We firmly believe in and practice non-discrimination and inclusion. We welcome and respect individuals from different backgrounds, cultures, communities, and perspectives. Our diverse workforce is a testament to our commitment to equality, ensuring that everyone has an equal opportunity to succeed and contribute.
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