Co-ordinator of Trade Activities

hace 3 días


Ciudad de México, Ciudad de México Haleon A tiempo completo
About the Role

This is an exciting opportunity for a Trade Coordinator to join our dynamic team. As a Trade Coordinator, you will play a critical role in driving sales growth and improving customer engagement through the development and implementation of trade marketing strategies.

You will be responsible for executing trade customers plans focusing on our clients/shopper. This includes developing shopper/customer strategy among all the supply chain for traditional/indirect clients and ensuring effective communication to our different stakeholders.

The successful candidate will work closely with our marketing and commercial teams to ensure alignment from marketing strategy brands to POS execution. You will translate brand plans, retail knowledge, shopper, and customer insights into commercial claims, POP materials, and promotional plans for all customers.

You will track and measure sales fundamentals such as price, portfolio (reach and distribution), visibility, and promotion. Additionally, you will proactively propose actions to gain market share or reverse a negative trend based on strong analysis of performance and opportunities of our brand among all our customers and key stakeholders.

The ideal candidate will have a strong background in commercial roles (sales, marketing, trade) and experience in the pharmaceutical industry. Knowledge of the retail environment (modern / traditional trade) is essential, as well as strategic thinking and business understanding.


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