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We are seeking a highly skilled Senior Research Manager to lead customer-focused primary and secondary research projects to inform content and business strategy in Latin America.
Key Responsibilities- Design and execute title-level studies and trackers to inform creative and marketing decisions.
- Lead in-depth studies to support mid- and long-term business strategy.
- Conduct meta-analysis to produce consolidated, regional learnings.
- Collaborate with internal teams to standardize best practices, streamline processes, and enhance impact.
- Contribute to teams' day-to-day operational and planning tasks.
- Work with vendors to ensure successful execution of research projects.
- Experience leading primary research studies across various methodologies.
- Experience communicating results to stakeholders and senior leadership.
- Experience using data and metrics to measure impact and determine improvements.
- Experience with Excel or Tableau.
- Bachelor degree and 8+ years of relevant experience or Masters degree and 5+ years of experience.
- Knowledge of Latin American entertainment markets.
- Intermediate to advanced R/Python and SQL.
- Proficient in Spanish and English.
We are a high-performance research team from diverse backgrounds, appointed with the great privilege and responsibility of representing the voice of our customers to inform decision-making of creative and business stakeholders in 8 countries.
