Digital Commerce Specialist

hace 1 mes


Ciudad de México, Ciudad de México Alibaba A tiempo completo

**Job Overview**

We are seeking a highly skilled Digital Commerce Specialist to join our team at Alibaba Group. The ideal candidate will have a strong understanding of branding principles, design, and market trends.

**Key Responsibilities**

  • Develop and execute comprehensive brand strategies that align with the company's mission, values, and business objectives.
  • Oversee the creation and maintenance of a compelling brand identity, including logos, visual assets, brand guidelines, and messaging.
  • Craft and communicate a consistent and compelling brand message across all channels, ensuring alignment with the target audience and market trends.
  • Be able to participate in the strategy formulation of the department and put forward reasonable and effective suggestions.
  • Have the ability to solve problems in innovative ways using past experience and project prediction, during project planning and execution.

**Requirements**

  • Bachelor's degree in marketing, communications, or a related field (Master's preferred).
  • Proven experience (5+ years) in branding, brand management, or a similar role.
  • Strong understanding of branding principles, design, and market trends.
  • Excellent communication and interpersonal skills.
  • Creative thinking and the ability to develop unique brand strategies.
  • Proficiency in branding software and tools.
  • Strong project management skills.
  • Leadership and team management experience.
  • Ability to adapt to a fast-paced and changing environment.

**About Alibaba Group**

Alibaba Group is a leading e-commerce company that provides a wide range of products and services to customers around the world. We are committed to innovation, customer satisfaction, and employee development.


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