Influencer Marketing Specialist

hace 6 días


Ciudad de México, Ciudad de México Alibaba A tiempo completo

**Job Summary**

We are seeking a highly skilled Influencer Marketing Specialist to join our team at Alibaba Group. As an Influencer Marketing Specialist, you will be responsible for planning and executing influencer marketing campaigns that drive business results.

**Key Responsibilities**

  • Develop and execute influencer marketing strategies that align with business objectives
  • Research and identify key influencers overseas for specific product categories and campaigns
  • Develop customized activations with overseas influencers in line with brands and campaigns
  • Monitor, analyze, and report influencer's results, considering the KPIs
  • Stay on top of industry trends, the latest PR/social media advancements, and relevant campaigns
  • Develop innovative, creative, and unique approaches to influencer marketing

**Requirements**

  • At least 5 years of experience related to influencer marketing and social media
  • Have a good understanding of Social Media and the Influencer landscape
  • Experience in influencer management
  • Previous experience in developing brand campaigns will be a bonus
  • Creative and proactive in updating trends and knowledge in social media influencers and social networking
  • Good communication and negotiation skills
  • Reliable and a good team player who enjoys a fast-paced environment

**What We Offer**

As an Influencer Marketing Specialist at Alibaba Group, you will have the opportunity to work with a dynamic team and contribute to the growth of our business. We offer a competitive salary and benefits package, as well as opportunities for professional development and growth.



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