Social Media Analyst
hace 6 días
Responsibilities:
- Working closely with the LATAM Editorial Team;
- Ideation of assets and craft creative copy for social media channels;
- Work closely to the editors to guarantee the communication plan consistency across all platforms
- Working with GPC designers to brief assets and adjustments whenever necessary
- Plan the monthly social calendar, schedule and deliver content for the month;
- Community Management - responding and liking comments and DMs from our audience according to the strategy defined by the team/client within a 24 hour period.
- Be a guardian of content (and social strategy) on social channels;
- Be a brand ambassador to represent the social media persona in interactive events/situations (launches/interviews/ co-creations and partnerships);
- Participate in creative ideation sessions;
- Be aware of and create reactive and seasonal content;
- Help with creative ideas around improving our social presence and be responsible for keeping on top of social media developments and trends in your market;
- Set up and manage local retailer/influence/brand partnerships and competitions on social platforms;
- Ensure that the social content has a strong connection with the website content;
- Foster retailer/brand relationships (existing and new) to help build organic growth;
- Produce monthly reports on the social performance, gathering and reporting insights on successes and weaknesses.
**Requirements**:
- 2 years' experience as Social Media Analyst
- Proficiency in social media platforms
- Proficiency in social listening and social management tools (socialbakers, iconesquare, stilingue, etc.)
- Experience on strategic planning for social media
- Being creative, resouceful, and collaborative
- Preferably educated to degree-level
- Strong writing and communitation skills
- Advanced English
- Experience within a similar role in an agency enviroment higthly desirable
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