Growth Director

hace 3 días

Ciudad de México, Ciudad de México Rappi A tiempo completo

Hey, it's time for you to join us showing the world we are the company that is changing paradigms, where we revolutionize the hours, minutes and seconds

Do you want to know why Rappi?

WE SEE OPPORTUNITIES where others see problems

WE SEE CLOSE where others see distance

WE SEE ADRENALINE where others see pressure.

Join a team where we are all capable of EVERYTHING, where we all have the same opportunities, regardless of gender identity, race, religion, nationality, age, disability, training or experience.

Did you like what you have read so far? Find out how you will deliver magic together with us through your Rappi mission

Check out how it will impact our ecosystem:

Buscamos un/a Head of Growth apasionado/a, creativo/a y con una fuerte mentalidad analítica para liderar la estrategia de crecimiento de Rappi en México. Esta persona será responsable de diseñar, ejecutar y escalar iniciativas que aceleren el crecimiento del negocio, apalancándose en todas las sub verticales de Rappi y con especial foco en los modelos de ultra velocidad: Turbo y Turbo Restaurantes.
Clave combinar la habilidad para analizar datos, entender el negocio, liderar equipos multidisciplinarios y ejecutar con excelencia. Esta posición reporta directamente al CMO y liderará los equipos de Trade Marketing y Branding, trabajando en conjunto con equipos crossfuncionales para impactar todas las palancas del crecimiento.

As part of Rappi, you will be responsible for:

Responsabilidades principales
Diseñar e implementar la estrategia de crecimiento local en cada una de las regiones donde Rappi opera ejecutando con excelencia todas las palancas.
Liderar iniciativas 360° de adquisición, activación, retención y reactivación de usuarios.
Gestionar y optimizar el presupuesto de marketing y growth, asegurando eficiencia y rentabilidad en cada iniciativa.
Analizar data para generar hipótesis, diseñar experimentos y tomar decisiones informadas.
Coordinar campañas y lanzamientos junto a equipos de Brand, Trade y Performance.
Identificar oportunidades de mejora en funnel, conversión y frecuencia de uso.
Colaborar con equipos regionales de producto, BI y comercial para acelerar resultados en el mercado local.
Motivar, desarrollar y liderar un equipo de alto rendimiento.

Good and now, what are the requirements for me to be part of this neon universe?

Qué buscamos en el perfil
+6 años de experiencia en roles de Growth, Marketing, Estrategia o Consultoría, idealmente en compañías de tecnología, e-commerce o consumo masivo.
Experiencia liderando equipos y gestionando proyectos complejos de principio a fin.
Perfil fuertemente analítico, orientado a resultados y con visión de negocio.
Capacidad de ejecución ágil y mentalidad hands-on.
Creatividad para proponer nuevas ideas y espíritu emprendedor para llevarlas a la acción.
Excelente manejo de datos (Excel, SQL, herramientas de visualización tipo Looker/Tableau son un plus).
Conocimiento de modelos de growth loops, funnel de conversión, cohortes y métricas clave.
Experiencia gestionando presupuestos y priorizando recursos.
Nivel avanzado de inglés.

Worker type:

Regular

Company:

For more information check our website and check our reviews on Glassdoor

we are waiting for you to build and deliver the magic together #Rappi

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