Specialist Digital Transformation

hace 6 días

Ciudad de México, Ciudad de México MSD A tiempo completo

Job Description

Purpose Co-lead integrated digital and omni/multi-channel marketing to rapidly meet business needs. Partner with local and regional stakeholders to standardize digital assets, platforms, and tools aligned to the Business Units strategy.

Key Responsibilities

  • Set the omnichannel content direction with Marketing and Medical; create customer journey–based content.
  • Co-lead rollout of digital platforms; train and enable local teams.
  • Communicate progress to stakeholders; align with regional teams on strategy execution.
  • Drive email campaigns, SEO/SEM, paid media, and virtual events with external vendors.
  • Optimize HCP experience and engagement; incorporate customer feedback into platforms.
  • Provide ongoing digital support; contribute to digital plans for priority portfolios.
  • Upskill colleagues on platforms and tools; partner with Data & Analytics to activate insights.

Stakeholders

  • External: Digital/creative agencies; MarTech/tech providers.
  • Internal: Marketing, Medical, Regulatory, Finance, Strategy & Execution Excellence, and others.

Requirements

  • Education: Bachelor's in economic-administrative fields (e.g., Business, Economics, Marketing) or Engineering.
  • Experience: 1 year in the pharmaceutical industry, preferably in marketing.
  • Language: English advanced preferred.
  • Skills: Omnichannel strategy and execution (email, web, SEO/SEM, paid media, social, virtual events), marketing automation/CRM, vendor and project management, digital analytics, stakeholder communication.

Required Skills:

Budget Development, Budget Development, Business Strategies, Change Management, Channel Partner Marketing, Clinical Supply Chain Management, Clinical Trial Management, Customer Experience Management, Customer Feedback, Customer Insights, Data Analysis, Digital Content Creation, Digital Literacy, Digital Marketing, Digital Transformation, Driving Continuous Improvement, Email Marketing, Feasibility Studies, Leadership, Marketing Planning, Office Tools, Project Management Tools, Project Planning, Regulatory Compliance, Relationship Management {+ 3 more}

Preferred Skills:

Current Employees apply HERE

Current Contingent Workers apply HERE

Search Firm Representatives Please Read Carefully 
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company.  No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails. 

Employee Status:

Project Temps (Fixed Term)

Relocation:

VISA Sponsorship:

Travel Requirements:

Flexible Work Arrangements:

Hybrid

Shift:

Valid Driving License:

Hazardous Material(s):

Job Posting End Date:

01/15/2026

*A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.

Requisition ID:R380721

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