Marketing Specialist
hace 2 horas
At Adquiere, we are a digital platform that connects business owners, buyers, and investors to facilitate company acquisitions, fundraising processes, and strategic transactions (M&A) across Latin America.
We are looking for a Marketing Specialist to support our end-to-end marketing efforts, helping us strengthen our brand, generate high-quality demand, and accelerate growth. This role is ideal for a hands-on marketer who combines strategic thinking with strong execution, and who is comfortable working in a fast-paced startup environment.
Responsibilities
- Plan, execute, and optimize digital marketing campaigns across channels (Google Ads, LinkedIn, Meta, email marketing, newsletters, etc.).
- Track and optimize campaign performance based on KPIs.
- Create, manage, and coordinate high-quality content (blog posts, newsletters, landing pages, social media content).
- Support brand messaging and positioning for different audiences: founders, investors, buyers, and strategic partners.
- Assist with community engagement activities such as webinars, events, and partnerships.
- Support lead generation efforts by organizing leads and updating CRM records.
- Help prepare marketing and sales materials (presentations, email templates, simple reports)
- Track marketing metrics (engagement, traffic, lead volume) and assist in preparing performance reports.
- Continuously learn marketing tools, best practices, and the Adquiere business model.
Requirements
- 1–3 years of experience in a marketing role.
- Exposure to digital marketing concepts such as content creation, social media, email marketing, or analytics.
- Interest in B2B marketing, startups, or technology platforms.
- Strong written communication skills.
- Organized, proactive, and willing to learn.
- Ability to follow processes and execute tasks consistently.
- Analytical skills and attention to detail.
- Familiarity with tools such as Google Analytics, social media schedulers, email marketing platforms, or CRMs.
- Understanding of paid ads, SEO, or marketing automation.
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