Sr Associate, Ad Operations

hace 2 semanas

Mexico City Metropolitan Area Quad A tiempo completo

General Purpose Of Job
We seek a highly motivated, detail-oriented, and experienced individual to join our growing team. This role is crucial to the success of our advertising campaigns, ensuring smooth execution and optimal performance. The ideal candidate will possess a strong understanding of digital advertising and excellent technical skills. This is an ideal role for an experienced Ad Operations / traffic professional seeking to leverage their AdTech troubleshooting capabilities.

Key Responsibilities

  • Manage complex digital and traditional advertising campaigns, which include implementing campaigns across ad servers and other technologies, ensuring proper creative implementation
  • Implement tracking pixels, troubleshoot AdTech platforms, and assist with tag management systems to ensure proper measurement and attribution
  • Collaborate with team members to complete day-to-day tasks for stakeholders
  • Assist with the documentation of internal processes and policies tied to ad operations
  • Manage data related to advertising campaigns, including list uploads and segmentation for targeting purposes
  • Ensure data privacy and compliance with relevant regulations
  • Integrate offline data sources with relevant digital platforms
  • Audit existing platform setups and provide recommendations
  • Assist with the discovery of new technologies, concepts, or processes
  • Mentor junior team members, providing support and training on campaign management, technical implementation, and troubleshooting
  • Reinforce best practices and processes; identify and execute on opportunities for improvement
  • Stay up-to-date with industry trends and best practices, contribute to ad operations processes and procedures, and collaborate effectively with cross-functional teams
  • Channels include but are not limited to: Programmatic, Search, SEO, Social, Affiliate, Marketplace, Influencer, Broadcast and Out-of-Home

Education
Job Requirements:

  • A bachelor's degree in marketing, advertising, or a related field is preferred.
  • Ability to speak, read and write the English language

Experience

  • 3+ years of experience in ad operations or a related field
  • Understanding of and proven experience with AdTech platforms and ad tagging methodologies
  • Experience with tag management systems and data management platforms is a plus

Technology

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