Campaign Delivery Manager

hace 16 horas


Insurgentes, Guanajuato, México Novartis A tiempo completo

Job Description Summary

he Campaign Manager servers a single point of contact for assigned brand teams and
drives campaign operations. This role is accountable for ensuring all campaigns are
designed, planned and delivered as per brand expectations. This role works with Digital
Production Managers in ensuring all campaign information is captured and responsible for
campaign calendar and delivery.​


 

Job Description

Key Responsibilities / Major Accountabilities :

Primary point of contact for XM/AOR, Digital Production Managers and otherbusiness stakeholders. ​

Provide process management expertise to ensure the success of daily operations. ​

Collaborate closely with the Digital Production Manager to ensure high-quality assethandoff from AORs, internal campaign sign-off, and effective timelinemanagement.​

Coordinate Metadata creation and review business logic for campaigns in closecollaboration with Solution Architect​

Oversee the development of email build proofs and conduct operational calls to shareperformance and forecasts with Digital Production Managers.​

Collaborate on end-to-end testing and prepare performance reports​

Proactively communicate any challenges and risks to brand teams.​

Update forecast and campaign volume dashboards on a weekly basis.. ​

Education

BTech / Masters in Technology or Masters in Business Administration(Graduation in Marketing, Data Science, or related field may also be beneficial). ​

Experience

Overall 7+ years of experience in SFMC Campaign Execution and Operations(Proven track record of successful email marketing campaign management). -Hands-on experience in SFMC Platform with Email Specialist Certification asmandatory.​

Good understanding of pharmaceutical commercial data landscape andcommercial processes- Experience with healthcare or life sciences industrystandards and regulations, such as HIPAA compliance.​

Skills & Qualifications

Understanding complexity of integrated working in a matrix and geographicallydispersed environment Strong project management skills, ideally with PMP orsimilar certification. ​

Excellent communication and collaboration skills.​

Proficiency in marketing automation tools and analytics platforms. - Familiaritywith GDPR and other data protection regulations.​

Strong problem-solving and analytical skills. ​

Experience with campaign optimization techniques.​

Ability to work under tight deadlines and manage multiple projectssimultaneously.​

Familiarity with and adaptability to new-generation technologies and trends (GenAI and Agentic AI) is an added advantage​


 

Skills Desired

Agility, Analytical Thinking, Brand Awareness, Building Construction, Business Analytics, Cross-Functional Collaboration, Digital Marketing, Marketing Strategy, Media Campaigns, Sales, Stakeholder Engagement, Stakeholder Management, Strategic Marketing, Waterfall Model

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