Paid Search Manager
hace 4 días
Position
Paid Search Manager
Job Description
We believe that data-enabled digital capabilities and customer experiences, data-driven decisions, and predictive commercial insights, are all essential to achieving customer value and business growth at scale. The Digital organization drives this at Arrow by creating scalable, innovative, value-creating digital strategies, capabilities, and operations for the Global Components business.
The Paid Search Manager is a strategic and tactical role focused on driving measurable results through paid search campaigns. This individual must have proven success managing and optimizing sophisticated search advertising campaigns across major platforms. The ideal candidate will excel in analyzing performance data, identifying optimization opportunities, and implementing strategic adjustments to maximize ROI. They should demonstrate proficiency in managing budgets, forecasting performance, and leading cross-functional collaboration to ensure alignment with broader marketing objectives.
If you're passionate about data-driven marketing and leveraging search engine advertising to create business value through cutting-edge campaigns and performance optimization, this is the role for you
Key Responsibilities
Global Paid Search Strategy Lead
- Develop global Paid Search strategy for channels such as Google & Bing, aligning with broader marketing objectives and business goals
- Oversee brand budget allocation and establish performance benchmarks for paid search channels
- Own end-to-end creation and implementation of campaigns, including media plan creation, campaign setup, daily checks, weekly reporting and optimizations
- Lead cross-functional collaboration with analytics team to ensure accurate & clean data across platforms
- Run quarterly reviews to evaluate and iterate on strategy based on market trends and KPIs
- Manage all aspects of B2B PPC campaigns including search, display, paid social and retargeting
- Drive lead generation testing efforts across paid search channels Google & Bing
- Develop and execute data-driven digital marketing strategies to drive traffic, leads, and sales
- Manage ad budgets, optimize bidding strategies, and track ROI for paid campaigns; Manage paid ad campaigns appearing on major search engines, such as Google and Bing
- Analyze campaign performance using Google Analytics, Search Console, and third-party tools
Paid Search Automation
- Provide strategic recommendations and input for regional expectations in global strategy
- Define, measure, and evaluate relevant paid media KPIs
- Manage SKU campaigns on Google & Bing globally with a focus on efficiency and scalability
- Oversee feed management for Google & Bing ensuring all data is accurate and grouped appropriately
- Maintain the relationship with Products team and evaluate value annually
- Create reporting around paid marketing funnels and leverage this to improve conversion rates
- Support analytics alignment for all paid search channels
- Continuously test creative, targeting, bidding strategies, and landing page alignment
- Execute supplier campaigns and optimize performance through close collaboration with Strategic Programs Team
What We Are Looking For
- 8+ years' experience in digital marketing with specific focus on paid search campaign management
- Demonstrated experience scaling paid search programs with strong ROI focus
- Proficiency with Google Ads, Microsoft Advertising, and related platforms
- Strong analytical skills with ability to extract insights from complex data sets
- Experience managing substantial marketing budgets effectively
- Knowledge of current SEM best practices, trends, and algorithm updates
- Excellent communication skills for cross-functional collaboration
- Strong attention to detail and ability to manage multiple priorities
- Google Ads and Microsoft Advertising certifications
- Experience with marketing automation platforms and CRM integration
- Working knowledge of SEO principles and their relationship to paid search
- Experience with scripts, automation, and feed management
- International market experience
- Experience with evolving channel strategies and tactics based on customer insights and product evolution
Work Arrangement
- Hybrid: 3 days in office/2 days work from home
What's In It For You
At Arrow, we recognize that financial rewards and great benefits are important aspects of an ideal job. That's why we offer competitive financial compensation, including various compensation plans, and a solid benefits package.
- 30 days of Christmas bonus
- 40% vacation premium
- 12 vacation days plus 2 floating days, sick days and holidays
- Vision and Dental Assistance
- Life Insurance
- Healthcare Insurance
- 10% Food/Pantry Vouchers
- Restaurant Vouchers
- 13% Savings Fund
- Access to Arrow's Employee Discount Program
- Growth Opportunities, and more
Apply now
Annual Hiring Range/Hourly Rate
$60, $80,000.00 MXN Monthly
Location:
MX-JAL-Tlaquepaque, Mexico (HPE Guad office)
Time Type
Full time
Job Category
Marketing and Communications
-
Recruiter, Talent Acquisition
hace 2 semanas
Tlaquepaque, Jalisco, México Herbalife A tiempo completoOverviewPOSITION SUMMARY STATEMENT:Identify and attract the best talent to the company according to the position requirements, using the provided tools by the organization and head-hunting agencies previously authorized. This role is focused on massive recruitment processes of customer-oriented profiles, but it will support on the recruitment of other type...
-
Recruiter, Talent Acquisition
hace 2 semanas
Tlaquepaque, Jalisco, México Herbalife A tiempo completoOverview:POSITION SUMMARY STATEMENT:Identify and attract the best talent to the company according to the position requirements, using the provided tools by the organization and head-hunting agencies previously authorized. This role is focused on massive recruitment processes of customer-oriented profiles, but it will support on the recruitment of other type...
-
Recruiter, Talent Acquisition
hace 2 semanas
Tlaquepaque, Jalisco, México Herbalife A tiempo completoOverviewPOSITION SUMMARY STATEMENT: Identify and attract the best talent to the company according to the position requirements, using the provided tools by the organization and head-hunting agencies previously authorized. This role is focused on massive recruitment processes of customer-oriented profiles, but it will support on the recruitment of other type...
-
International Operations Supervisor
hace 1 semana
Tlaquepaque, Jalisco, México AIT Worldwide Logistics A tiempo completoAIT Worldwide Logistics is a global freight forwarder that helps companies grow by expanding access to markets all over the world where they can sell and/or procure their raw materials, components and finished goods. For more than 40 years, the Chicago-based supply chain solutions leader has relied on a consultative approach to build a global network and...
-
International Operations Supervisor
hace 2 semanas
Tlaquepaque, Jalisco, México AIT Worldwide Logistics A tiempo completoSobre AITAIT Worldwide Logistics is a global freight forwarder that helps companies grow by expanding access to markets all over the world where they can sell and/or procure their raw materials, components and finished goods. For more than 40 years, the Chicago-based supply chain solutions leader has relied on a consultative approach to build a global...
-
Paid Search Manager
hace 3 semanas
Tlaquepaque, México Arrow Electronics A tiempo completo# **Position:**Paid Search Manager# **Job Description:**We believe that data-enabled digital capabilities and customer experiences, data-driven decisions, and predictive commercial insights, are all essential to achieving customer value and business growth at scale.The Digital organization drives this at Arrow by creating scalable, innovative, value-creating...
-
Global Paid Search Lead — Roi-Driven Ppc, Hybrid
hace 3 semanas
Tlaquepaque, México Arrow Electronics A tiempo completoA leading technology company in Mexico is seeking a Paid Search Manager to drive impactful paid search campaigns on platforms like Google and Bing.The ideal candidate will have over 8 years of digital marketing experience, particularly in managing successful paid search strategies.Responsibilities include budget management, performance analysis, and...
-
Work From Home Seo Content Manager
hace 3 semanas
Tlaquepaque, México Bairesdev Llc A tiempo completoAt BairesDev®, we've been leading the way in technology projects for over 15 years.We deliver cutting-edge solutions to giants like Google and the most innovative startups in Silicon Valley.Our diverse 4,000+ team, composed of the world's Top 1% of tech talent, works remotely on roles that drive significant impact worldwide.SEO Content Manager at...
-
Performance Marketing Lead
hace 3 semanas
Tlaquepaque, México Hewlett Packard A tiempo completoApplies **_advanced_** SEM knowledge to solve complex business issues and is regarded as an expert in the field.Frequently contributes to the development of new ideas and methods.Works on complex problems where analysis of situations or data requires an in-depth evaluation of multiple factors.Leads and/or provides expertise to paid media tasks (especially...
-
Data Architecture
hace 3 semanas
Tlaquepaque, México Hewlett Packard A tiempo completo**Job Summary**Business Planning Manager is responsible for leading data architecture, reporting, and business planning efforts within the organization.This role involves managing complex data environments, streamlining reporting processes, and ensuring cross-departmental alignment to drive data-driven decision-making.Key responsibilities include overseeing...
-
Supply Chain Program Manager Intern
hace 3 semanas
Tlaquepaque, México Hewlett Packard A tiempo completo**_Responsibilities: _**Become a program manager in the supply chain organization, introducing new products and refreshes into manufacturing plants for PC products. Develop new supply chain processes and improve existing processes.**_ Education and Experience Required: _**Enrolled in University. Program Management and Process Improvement skills desired.About...
-
Experience Operations Manager
hace 3 semanas
Tlaquepaque, México Arrow Electronics, Inc. A tiempo completo**Position**: Experience Operations Manager**We're seeking a strategic and hands-on Experience Operations Manager to lead our Experience Operations pillar - anchoring web content editing, content strategy & governance, and SEO across our digital ecosystem.This role is critical in shaping the digital experience for our customers by ensuring content is clear,...
-
Manager - End User Services
hace 3 semanas
Tlaquepaque, México Hewlett Packard Enterprise A tiempo completoManager - End User Services page is loaded## Manager - End User Serviceslocations: Spring, Texas, United States of America: Tlaquepaque, Jalisco, Mexicotime type: Full timeposted on: Posted Todayjob requisition id: *******Manager - End User Services**Description -**The Manager of End User Services will report to the Director of Digital Workplace Technologies...
-
Business Development Manage Assistant
hace 7 días
Tlaquepaque, México Technology Conservation Group A tiempo completoSummary: Schedules appointments, gives information to callers, prepares correspondence, screens calls, maintains customer accounts, and otherwise relieves Manager of administrative work and business detail by performing the following duties. Other duties may be assigned within the scope of this position. Essential Duties and Responsibilities include the...
-
Business Development Manage Assistant
hace 2 semanas
Tlaquepaque, México Technology Conservation Group A tiempo completoSummary: Schedules appointments, gives information to callers, prepares correspondence, screens calls, maintains customer accounts, and otherwise relieves Manager of administrative work and business detail by performing the following duties. Other duties may be assigned within the scope of this position.Essential Duties and Responsibilities include the...