Ad Creative Designer

If you can commit to and live with these principles, then you're the type of person who will be successful and help our company thrive.

If you feel this level of accountability is not right for you, that you're not willing or able to engage with us at this level and take the steps necessary to do what you say you are going to do and be accountable for your actions... In other words, live "Above the Line", then we are not a good fit and you don't belong here with us.

We understand that not every person is ready for this level of commitment, and we appreciate the honesty of those who decide this is not the right place for them.

On the other hand, you would make an ideal candidate to join our company if you are willing to commit to the following Above the Line principles:

• Accountability
• Solution
• Respect
• Act Now
• What else can I do?
• What coaching do you have for me?
• Personal ownership
• Reject average
• Show others that you care.

What success looks like?

Executing on new creative quickly and brainstorming new concepts based off what's performing well.

About the Role

We're looking for an
Ad Creative Designer
who lives at the intersection of design, storytelling, and performance marketing. You'll craft
scroll-stopping ad creatives
— both static images and short-form video edits that attract new customers and drive conversions across Meta, TikTok, YouTube, and Applovin.

You'll collaborate with our marketing team, bringing creative briefs to life with your own creative spark. This role is perfect for someone who not only knows how to design or edit, but understands
why
certain videos, hooks, and visuals convert.

We're a fast-moving, creative-first DTC team that values ownership, speed, and constant improvement. If you're AI-savvy and always experimenting with new tools and techniques, you'll thrive here.

What You'll Do

• Produce
  5–10 new ad creatives per week
  (mix of static designs + short-form UGC videos).
• Edit and remix
  UGC or influencer clips
  into engaging, high-performing ad formats.
• Design
  static image ads
  for Meta, email banners, and landing page hero shots.
• Leverage
  AI tools
  (e.g. Runway, Midjourney, Pika, or similar) to generate visuals, variations, or motion elements. **
  This is critical to avoid running out of creative to test.
  **
• Collaborate with performance marketers to interpret briefs and translate data into new creative angles.
• Stay ahead of social trends, hooks, and DTC visual patterns that drive conversions.
• Maintain organized creative libraries for scalable A/B testing.

What Makes You a Great Fit

• 4+ years of experience creating ad content for
  DTC, e-commerce, or consumer brands.
• Proven ability to
  edit UGC content
  and craft stories from raw influencer footage.
• Understanding of
  marketing psychology
  and visual hierarchy — you know why a hook works.
• Strong design instincts for
  composition, typography, and color.
• Fluent in
  CapCut, Premiere Pro, or similar
  editing tools.
• Proactive and autonomous — you don't wait for direction to start creating.
• Knowledgeable in
  AI creative tools
  and open to constant experimentation.
• Portfolio showing
  statics + UGC ads
  with measurable performance or clear brand impact.

Bonus Points

• Experience in A/B testing or creative analysis (CTR, thumbstop, CVR metrics).
• Familiar with Meta Ad Library or competitive creative research.
• Skilled at quick iteration — you can produce high-quality content fast.

Why Join Us

• Work with a
  fast-growing DTC brand
  focused on craftsmanship, storytelling, and product integrity.
• Creative autonomy — bring your ideas, test fast, learn faster.
• Culture rooted in ownership, improvement, and doing your best work.
• Flexible hours, async communication, and results-driven collaboration.
• Executive Coaching - Work with coaching from Tony Robbins' organization to accelerate your personal and professional growth.
• Community and Network Access - As members of multiple elite retail groups, you'll gain access to people and content to stay updated on the latest strategies and training.