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We are seeking a highly skilled and strategic Senior Marketing Analytics Manager to lead our analytics efforts, with a focus on both web analytics and marketing analytics. The successful candidate will play a crucial role in providing actionable insights and reporting to enhance website performance, user engagement, and on-site conversions. Additionally, they will be responsible for delivering comprehensive reporting and insights on paid media efforts across search, paid social, and display channels.
In this role you will:
- Conduct in-depth analysis of website performance, user behavior, and on-site conversions.
- Develop and implement strategies to optimize user engagement and enhance overall website experience.
- Build and maintain the foundation and structure for our GA and GTM instances to ensure consistency and clarity in metrics and reporting
- Develop and document signals for how we identify and filter our bot attacks from reporting
- Consistently work across multiple teams, including web, digital, marketing operations and revenue operations, to ensure that marketing data is accurate and reliable.
- Develop and manage the digital target model to measure pacing and goals
- Create and maintain regular reports on key web analytics metrics tools such as Google Analytics 4 (GA4), Tableau, and Looker Studio.
- Collaborate with cross-functional teams to align web analytics efforts with broader business goals and share the "story" and insights of what's working and not
- Provide reporting and insights on paid media efforts, including search, paid social, and display advertising.
- Analyze marketing campaign performance, identifying opportunities for optimization and efficiency.
- Collaborate with the business and paid media teams to understand key performance indicators (KPIs) and deliver actionable insights.
- Build and maintain marketing analytics dashboards in Tableau, GA4, and Looker Studio.
- Stay current on industry trends and best practices in web and marketing analytics.
You've got what it takes if you...
• 7+ years of experience in analytics, with a focus on web and marketing analytics.
• Proven experience in building and interpreting reports using Tableau, Google Analytics 4, and Looker Studio.
• Strong analytical mindset with the ability to translate data into actionable insights.
• Excellent communication and presentation skills.
• Collaborative team player with the ability to work across departments.
• Demonstrated commitment to valuing diversity and contributing to an inclusive working and learning environment
• Consideration for privacy and security obligations
#LI-remote
Our Culture:
Spark Greatness. Shatter Boundaries. Share Success. Are you ready? Because here, right now – is where the future of work is happening. Where curious disruptors and change innovators like you are helping communities and customers enable everyone – anywhere – to learn, grow and advance. To be better tomorrow than they are today.
Who We Are:
Cornerstone powers the potential of organizations and their people to thrive in a changing world. Cornerstone Galaxy, the complete AI-powered workforce agility platform, meets organizations where they are. With Galaxy, organizations can identify skills gaps and development opportunities, retain and engage top talent, and provide multimodal learning experiences to meet the diverse needs of the modern workforce. More than 7,000 organizations and 100 million+ users in 180+ countries and in nearly 50 languages use Cornerstone Galaxy to build high-performing, future-ready organizations and people today.
Total Rewards:
At Cornerstone, we are dedicated to inspiring excellence and pushing boundaries in everything we do. Our compensation strategy is based on three fundamental principles: equitable pay, market-driven research, and skill-based appraisals. As part of our mission to share success and empower individuals to thrive in an ever-changing world, the listed salary range is just one element of Cornerstone's comprehensive compensation package. This compensation package may also include annual bonuses, short- and program-specific awards depending on the role, and a comprehensive benefit offering. The disclosed salary range reflects the geographic differential based on the location of the position if applicable. The starting salary for the successful applicant will depend on several job-related factors, including education, training, experience, certifications, location, business needs, and market demands. This range is based on a full-time position and may be adjusted in the future. Join us in shaping the future of work — tomorrow, together. Experience flexibility and empowerment in your career at Cornerstone. The BASE salary range for this position is: MXN.
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Equal Employment Opportunity has been, and will continue to be, a fundamental commitment at Cornerstone OnDemand. All qualified applicants are given consideration regardless of race, religion, color, gender, sex, age, sexual orientation, gender identity, national origin, marital status, citizenship status, disability, veteran status, or any other protected class as provided in applicable Federal, State, or Local fair employment laws. If you have a disability or special need that requires accommodation, please contact us at or
Read the EEO is the Law poster here, and the supplementary poster here
Read the Read the Pay Transparency Nondiscrimination Provision poster here
