Strategy and Planning Manager

DiDi Global Inc. is the world's leading mobility technology platform. It offers a wide range of app-based services across markets including Asia-Pacific, Latin America and Africa, including ride hailing, taxi hailing, chauffeur, hitch and other forms of shared mobility as well as auto solutions, food delivery, intra-city freight, and financial services.

DiDi provides car owners, drivers, and delivery partners with flexible work and income opportunities. It is committed to collaborating with policymakers, the taxi industry, the automobile industry and the communities to solve the world's transportation, environmental and employment challenges through the use of AI technology and localized smart transportation innovations. DiDi strives to create better life experiences and greater social value, by building a safe, inclusive and sustainable transportation and local services ecosystem for cities of the future.

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We are looking for a dynamic and strategic DiDi Food Restaurant Operations Manager to lead the end-to-end lifecycle of marketing campaigns. This role requires strong cross-functional collaboration with commercial, strategy and product teams, as well as direct interaction with partner restaurants to ensure campaign relevance and impact. 

• Design and implement the full life cycle of marketing campaigns, ensuring they integrate both digital and offline components.
• Work closely with restaurant partners to define attractive promotions, considering their needs and business goals.
• Collaborate with the commercial/sales team to craft compelling value propositions and pitches that drive restaurant engagement.
• Develop 360° campaign strategies, ensuring all touchpoints and channels are aligned to maximize effectiveness.
• Partner with user product teams to ensure feasibility and seamless execution of campaigns.
• Monitor campaign performance and make data-driven adjustments to optimize results.

• 6+ years experience in operations, strategy and plannin, business analytics. Data ability is an important plus.
• Proven experience in campaign management, preferably in a B2B2C or food service/tech environment.
• Strong project management skills with the ability to manage multiple campaigns simultaneously.
• Excellent communication and negotiation skills, especially in commercial contexts.
• Ability to think strategically while executing with attention to detail.
• Comfortable working cross-functionally and in a fast-paced, collaborative environment.
• Fluent in English.

• We create customer value – We strive to always create valuable experiences for our users in everything we do. Our focus is to always innovate new experiences that are safe, pleasant, and efficient.
• We are data-driven – We are strong believers in making informed decisions, that's why we are data-driven. We can better navigate the business landscape strategically by analyzing valuable metrics.
• We believe in Win-win Collaboration – Success is a team sport. When we work to help our partners and colleagues win, we win, too. While keeping everyone's best interest at heart, we communicate with candor and execute with excellence in all we do.
• We believe in integrity – Integrity is at the very core of our business. We are people who always want to do the right thing. Our intentions are sincere, we speak our minds and listen to each other.
• We always strive to do better. That means venturing beyond our comfort zones, learning from our mistakes, and helping each other grow.
• We believe in Diversity and Inclusion – Diversity is one of our biggest strengths. Our differences are what makes us distinct. We respect each other and believe in equal opportunities for all.

We are committed to building inclusive and diverse teams.

At DiDi, we believe that our differences are our biggest source of strength. That's why we are committed to promoting equal opportunities to all candidates and employees as an Equal Opportunity Employer.

Employment and advancement decisions at DiDi are always made based on the needs of the position and the qualifications of the candidate. We do not discriminate against any employee or applicant based on their gender, age, sexual orientation, nationality, marital status, pregnancy/maternity, disability, race, religion and beliefs, or any other status protected by applicable laws wherever we operate.

We are committed to building inclusive and diverse teams, and a workplace that is free from discrimination and harassment, because that's how we create better products and services, make better decisions and better serve the communities we're a part of.

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