Senior Marketing Manager
hace 5 días
Visa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable, and secure payments network, enabling individuals, businesses, and economies to thrive while driven by a common purpose – to uplift everyone, everywhere by being the best way to pay and be paid.
Make an impact with a purpose-driven industry leader. Join us today and experience Life at Visa.
Job Description
Our Sr. Client Marketing Manager will be focused on the generation of accelerated revenue growth in partnership with our key clients through Visa´s client marketing services. He/she will be responsible for a group of regional and/or local accounts.
She/He and his/her must lead his/her team in order to achieve the area objectives and must ensure the creation of a strategic marketing pipeline for the following 5 years and above.
She/he will also be responsible for the creation of short-mid- and long-term strong marketing strategies for our issuers mainly focused on every stage of the clients´ products lifecycle. As part of the role, he/she will be responsible of planning, executing, and measuring these activities.
Our Sr. client marketing manager will be one of the main marketing partners and contacts of his/her accounts in the market and will be responsible of achieving client´s and Visa´s annual objectives.
The position is also responsible for making every transaction a Visa transaction, by developing and implementing marketing plans to support the Visa Mexico business goals.
Her or she, should ensure Brand leadership via the generation of breakthrough Marketing
Strategies and plans.
We are looking for a talented, results oriented, highly proactive, energy marketer to join our team with the aspiration to build a career within Visa.
Job Scope:
- Reports to a Client Marketing Sr. Director
- Highly strategic position.
- Manage a team
- Client facing role
- Issuers, Fintechs and MSA management and revenue generation through marketing services.
- Drive card acquisition, activation, usage and spend with the clients
- The client´s activation of the Visa portfolios is key to Visa Mexico given its incremental revenue potential and the strategic role of creating differentiation with them against the competition.
- It is key to develop, implement and measure custom made marketing programs for the clients.
- Addressing issuers´ marketing opportunities and challenges will be required.
- Budget management
- The Marketing Manager is expected to provide analytical support and
- execution discipline in order to generate incremental business with his/her clients.
- Work with local, regional and global teams
This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.
Qualifications
- Bachelor's degree
- 7+ years of business experience, with the majority in marketing roles that involved strategy and planning as well as implementation, across multiple marketing disciplines.
- Track record of developing marketing strategies based on business objectives and executing marketing programs that delivered measurable business results.
- Experience in creating annual strategies and plans, marketing researches, media plans (online & offline campaigns), production, events, strategic alliances & managing agencies.
- Desirable previous know how on managing Top clients: Issuers, Merchants, Retailers, fintech or market places.
- Fluency in English and Spanish.
Competencies:
- Strategic planning.
- Forward thinking.
- Leadership.
- Project administration /planning/management.
- High selling, negotiation, communication and presentation skills.
- Marketing/trade marketing campaign management.
- Analytical and financial / Budget management.
- Digital Marketing knowledge.
- Teamwork.
- Proactive.
- Resilient.
Additional Information
Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.
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