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**Paystand** Nestled in the beautiful Santa Cruz mountains, just south of Silicon Valley is where we started. Then stepped into unique and historic Guadalajara, the Mexican Silicon Valley; and Salt Lake City, with the dramatic backdrops of the mountains of Utah. With brand new offices in strategic South San Francisco & twin cities' leading tech hub Minneapolis, Paystand's momentum has been recognized with its third-year in a row inclusion on the Inc. 5000 list of fastest-growing companies & the recent acquisition of Yaydoo. Our mission is to unlock capital efficiency for enterprise businesses through our transformative "Payments as a Service" platform. Our smart billing and payment network uses revolutionary internet, blockchain, and FinTech services to digitize receivables, automate processing, reduce time-to-cash, lower transaction costs, and produce new revenue for our clients. Paystand is venture-backed, having been consistently recognized as one of the top innovators in FinTech, and fastest growing companies in the world. Own it. Define it. Execute. We are in search of a dynamic product marketing leader who will define the product marketing capability at Paystand and who can do the following: **Customer Proxy - Be the Voice of Our Customer (CFOs, Accountants, A/R)**: - Conduct market research to identify customer needs, industry trends, and competitor insights to inform product positioning and messaging. - Collaborate with the product management team to define product value propositions and create compelling product positioning statements. - Stay up-to-date with industry trends, emerging technologies, and competitive landscape to drive innovation and maintain a competitive edge. **GTM Strategy - Get The Word Out**: - Create and deliver high-quality marketing collateral, including product presentations, sales enablement materials, website content, and case studies. - Collaborate with the marketing team to develop and execute multi-channel marketing campaigns that drive our products' awareness, engagement, and adoption. - Partner with the sales team to provide product training and enablement resources to support effective selling. - Support the planning and execution of product launches and other marketing events. **Optimize - Get Better**: - Analyze and report on key metrics to assess the success of marketing campaigns and make data-driven recommendations for optimization. - Collaborate with cross-functional teams to gather customer feedback and insights to inform product roadmap and enhancements. **Skills** - **Ownership**:The best person for this role will need to feel a radical sense of ownership over the product marketing capability within Paystand. Expect to be THE expert. - **Personal Passion**: Your genuine interest in technology, fintech, and blockchain will make this job more than a paycheck. - **Bold and Kind**: You know how to say hard things nicely. - **Organized Project Management**: you push projects along and keep track of it all. You are the squeaky wheel, keeping the ship moving with no excuses. - **Urgent**:There will never be enough time or resources, but that doesn't stop you from completing your projects. - Must be comfortable working in an **office**, **online,** and **in the open**: slacks, camera-on calls, and distributed teams. **Technical Qualifications** - Bachelor's degree in marketing, business, or a related field. MBA or advanced degree is a plus. - Minimum of 3 to 5 years of experience in product marketing, preferably within the fintech industry or related technology sectors. - Strong understanding of product marketing principles and practices, including market research, positioning, messaging, and go-to-market strategies. - Excellent written and verbal communication skills, with the ability to create persuasive and engaging marketing content. - Demonstrated experience in developing and executing successful marketing campaigns across various channels. - Analytical mindset with the ability to interpret data, track key metrics, and make data-driven decisions. - Strong project management skills, with the ability to manage multiple priorities and meet deadlines in a fast-paced environment. - Experience working with cross-functional teams and effectively collaborating with stakeholders at all levels of the organization. **Perks** - Salary + competitive equity in a high-growth-stage startup. - Flexible in-office work model. - Stock Options. - Flexible and Generous PTO (vacations). - Monthly Medical Stipend. - Free snacks & paid meals. - Your own equipment & tools. - Mentorship, learning & education programs. - Smart, motivated team that likes to have fun. - Mission-driven culture, where your work matters. **This is NOT a remote position.** **All roles are on-site only.** **Only English resumes will be considered.** - **No external recruiters please**_
