Marketing Manager Latam

hace 2 semanas

Ciudad de México theHRchapter A tiempo completo

**Our client, an international company in the financial services and trading space, is looking for a dynamic Marketing Manager to lead LATAM regional strategy from their Mexico City office.**

This is an exciting opportunity to shape the local marketing presence of a global brand in one of its most strategic regions. If you have experience in **Fintech (FX, iGaming)** or a **marketing agency**, and a passion for building brand awareness and customer acquisition at scale—this role is for you.

**About your functions and responsibilities**

As **Marketing Manager (LATAM)**, you will develop and implement high-impact marketing strategies for the region, driving brand positioning and growth across channels. Your key responsibilities include:

- Designing and executing **regional marketing campaigns** to increase brand visibility and client acquisition across LATAM
- **Localizing and managing global campaigns** across digital, offline, and event channels
- Creating and curating compelling **social media content and ads** in Spanish and/or Portuguese
- Collaborating with **global and local sales teams** to align marketing strategies with business objectives
- Building partnerships with **influencers, financial media outlets, and affiliate networks**:

- Leading the company’s participation in **local expos, seminars, and roadshows**:

- Tracking and analyzing **campaign performance, ROI, and customer insights** to optimize efforts
- Ensuring all activities **comply with LATAM regulations** and brand standards

**What do you need to be successful?** Bachelor’s degree in Marketing, Business, Communication, or related field
- Minimum of 5 years of experience in regional marketing, preferably in financial services, fintech, FX trading, iGaming, or brokerage
- Strong grasp of LATAM consumer behavior and media dynamics
- ️ Fluent in Spanish, proficient in English; Portuguese is a plus
- Data-driven mindset and ability to interpret campaign analytics
- Self-starter with exceptional organization skills and the ability to lead in a fast-paced multicultural environment

**What you can expect from us?**
- **Competitive salary package**
- ️ Office located in the heart of **Mexico City**
- Opportunity to join a **fast-scaling international financial brand**
- **Clear path for career growth** within regional and global teams
- **Creative autonomy** to shape and localize the brand in a key market

And many more exciting benefits

**Our Core values at TheHRchapter**
️ Transparency: We believe in transparent and smooth recruitment processes. You will get feedback from us.

️ Diversity and inclusion: There is no place for discrimination and intolerance. We care about diversity awareness and respect for any differences.

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